Product Development and App Development Are NOT the Same

NO! Product Development is NOT the Same as App Development
What's the Big Deal? Isn't Product Development the Same as App Development? OK, I'll admit it. Last week, I nearly got kicked out of a nice restaurant in the city. Why? Because my friend, Lucy was telling me about her company's business decision to build a software product, and she said this, "Our team can handle it. We do application development all the time." That statement was all it took to drive me over the edge. Call me crazy, but I have lived through enough so-called software product development projects to know that, without the right team and skill set, the project is doomed to fail. No, I am NOT being overly dramatic!
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Software Product Development Made Easy!

Make Your Software Product Development Project a Real Success
Software Product Development is NOT the Same as Standard App Development! If your enterprise wants to create a software product for the consumer or business market, your executive team may want to hand over the project to an internal IT team. If your in-house IT team is up to the challenge, that's great. But, for most enterprises, the prospect of creating a software product for market is daunting and typically results in cost and time overruns and does not succeed.
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