Smarten Augmented Analytics Receives CERT-IN Certification for Its Products and Services!

Smarten announces the recent certification of its Smarten Augmented Analytics Software product by CERT-IN. CERT-IN, or the Indian Computer Emergency Response Team, is an India government-approved organization for upholding information technology (IT) security, and is a well-renowned application security standard, respected within the technology community. It was initiated in 2004 by the Department of Information Technology for implementing the provisions of the 2008 Information Technology Amendment Act. CERT-IN certification is provided by a CERT Empaneled Security Auditor following a detailed security audit to review all components of the organization network including websites, systems, applications, etc. After completion of the testing procedure, the certificate is provided to show that all requirements were met.

Please Consider Your Business Users When Selecting an Analytics and Data Search Tool!

This article should serve as a plea on behalf of the average business user!

Business users are business professionals who have expertise in an industry or market arena or perform a function to support the ongoing operation of the business – professionals who may be front line workers on a production line, finance professionals, sales representatives, non-profit office workers, medical researchers, middle managers, regional managers for retail chains, transportation dispatchers or…well, you get the idea. These team members know their job and they do it well. But, they probably don’t have the technical skills to write a SQL query, or to filter out the columns and fields for an analytical search in order to get the results they need to make a decision.

Smarten Announces Sentiment Analysis Capability Designed for Business Users!

Smarten is pleased to announce the addition of Sentiment Analysis features and functionality to its innovative, augmented analytics solution. Sentiment Analysis enables businesses with easy-to-use tools that provide insight into what customers, stakeholders and others are thinking, thereby allowing business teams to improve products and services.

SME Businesses Must Engage in Culture Change to Successfully Integrate Self-Serve Advanced Analytics!

Small and medium sized businesses (SMEs) are often challenged to satisfy all the roles and responsibilities in the organization and most team members wear more than one hat. That feeling of being overstretched is typical of growing businesses and, in an increasingly competitive market with businesses fighting for skilled resources, it is difficult to meet budget and scheduling goals and get it all done.

Natural Language Processing (NLP): The Value of Context-Driven Searches!

Natural Language Processing (NLP) may not be a term that everyone is familiar with but all consumers and business users are certainly aware of its power. You use natural language processing every day when you perform a search in Google using questions written in the same way one would speak or write to another person. Whether you know it or not, you are using NLP to process, interpret and return results that meet your criteria.

Data Democratization Think of it as Home Renovation!

The focus of this article is on Data Democratization within the business enterprise, but the concepts and approaches involved in implementing this type of initiative are worth considering for any kind of major change within an organization.