This client wished to provide a mobile application that would enable consumers to review, schedule, track and pay for services in an easy-to-use mobile application environment. The client also wished to provide easy-to-use, dependable tools to its internal administration and field staff to coordinate and track services.
Moving to a mobile app is not just a matter of making sure that information can be accessed on a smart phone. When your company decides to build a mobile app, it must acknowledge that launching this app will be a game changer!
This Australian business provides digital rewards and products to a customer base that exceeds 6 million members. Customer business subscribers use these services to offer loyalty and reward programs to employees thereby improving employee satisfaction and expanding employee benefits.
I attended a conference where my colleagues were arguing over the benefits of hybrid, cross-platform mobile applications vs. true native mobile applications. For my part, I stayed silent and just listened. In my mind, there is no one right answer. The choice really depends on what you want to do and PLAN to do in the future, and on your performance requirements. Like many technology topics, there are way too many factors to consider for a short blog post like this one but a few things do come to mind.
