BI for Hospitality and Entertainment: A Competitive Edge!
When it comes to recreation and enjoyment, the hospitality and entertainment industries are the best at anticipating how consumers want to relax. Whether a business is focused on lodging or on concerts, movies or live theater, the market for consumer dollars is hotter than ever and, to succeed, these types of businesses must predict trends, anticipate seasonality and modify products, services and marketing to accommodate changing consumer behaviors.
