If you read this blog, you know that I am knee-deep in the world of technology. In recent years, I’ve spent a lot of time fielding requests from my executive team to create online sales channels that would improve our bottom line. There are a lot of ways to accomplish this and a lot of factors that figure into online sales success.Today, I want to talk a little about eCommerce online stores and shopping carts. Whether you sell products or services, you need a sales site that is easy for clients to use and one that will support and link to your other sites. However, most companies don’t have the money, time or knowledge to build their own online framework and, even if they did, that framework would have to function across multiple platforms and be usable on numerous stationary and mobile devices.
