Advanced Analytics for Business Users = Augmented Analytics!

Augmented Analytics is Designed for Business Users So Analytics is Easy for All!

When a business decides to undertake a data democratization and data literacy initiative, it is important to recognize that not all advanced analytics solutions are created equal. Business users who are expected to take on the task of analytics, will need an augmented analytics solution that can support their needs. They aren’t data scientists. They aren’t business analysts. They are business professionals who will want to use an analytics solution that can give them sophisticated output and information. It has to be easy enough to use without the need for assistance by IT or data scientists and it has to be a solution that can be personalized to produce reports and analytics that are easy for each user to leverage to make decisions, solve problems and identify opportunities.