There is much research to prove that people listen more attentively when you tell a story. Why deliver dry data in a presentation, on slides or in a report when you can analyze data with BI and find the ‘story’.
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Take a look at one shopper’s experience! Here’s how technology can and should help shoppers and consumers to get what they need faster and with great personalization features.
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I met a friend at a retailer conference recently. He was complaining about the ineffective eCommerce solution his company had chosen. “It doesn’t translate well into the mobile environment,” he said. “The whole process of browsing products, choosing colors, sizes and options, and ordering is convoluted. We lose potential customers, and the site just doesn’t support our sales and marketing objectives.”
Sadly, my friend is not alone in his conundrum! Building an integrated eCommerce presence with consistent corporate branding and accessibility across smart phones, tablets and desktops is an overwhelming prospect for some businesses, but it need not be. The key to eCommerce success lies in the technical and functional skills of the team selected to build the site.
A leading company in the field of Business Intelligence software with customers in national and international markets, Ahmedabad-based Elegant MicroWeb has announced the launch of a globally unique technology “Managed Memory Computing” in the Business Intelligence space.The path breaking Managed Memory Computing is expected to transform the Business Intelligence space by changing the way Business Intelligence is used and makes it cost-effective to roll out BI to all employees across the organisation.The technology powering Business Intelligence Solutions is usually classified into two core architectures – the traditional disk-based architecture and the more recent in-memory processing. The disk-based system usually aggregates and makes the data ready for analysis, while in-memory systems push the data into the memory and process based on requests from users. In-memory processing needs more memory and processing power with increased usage, while the disk-based system needs more disk I/O operations.
What do you want in a Content Management System (CMS)? Content Management used to be reserved for document management and organization of folders but today, CMS Development can be used to organize sections of eCommerce sites, to reach out and leverage social media sites, to organize calendars, schedules and tasks or events on mobile devices, to serve communities and associations and support collaborative tasks, to provide online training and education, to organize blogs, forums, chats, polls, surveys, to establish and maintain a corporate or intranet portal and…well, you get the idea! There are lots of CMS Development frameworks and solutions out there (Liferay, Drupal, dotCMS, JBoss, Joomla, Microsoft SharePoint, WordPress and Umbraco, to name a few).
Content Management System(CMS) and Portals can provide important business support for every type of company but, perhaps no business can benefit more from CMS than a business with multiple locations. Whether you have locations across town or around the world, a well-designed, flexible CMS site or portal can turn chaos into collaboration.
With CMS, you can share business-to-business and consumer information, or provide a productive, collaborative environment for employees, suppliers, partners, contractors and managers. CMS and portals can satisfy even the most complex company requirements. When combined with practical, expert web design, a CMS framework can increase your company revenue, promote additional website traffic and improve productivity for your enterprise.
Let’s talk about WordPress and the world of CMS. Since this is the year of the Winter Olympics, I want to be clear that WordPress does not involve lifting stacks of dictionaries! Rather, WordPress Development Services can provide the key to content management system (CMS) and business success. You can ensure dynamic, fresh content, and quickly create and update site information, add products, categories, shipping options, pictures or descriptions, and sustain a fresh web presence and company image. WordPress can be integrated to provide interoperability with other systems and to achieve scalability and improved portal performance.
Pay Per Click (PPC) is a powerful marketing and advertising tool designed to direct traffic and prospects to online stores, portals, social media sites and business websites. The business pays the site or store owner every time a user clicks on their ad, logo or product content. Google AdWords, Microsoft AdCenter and Yahoo! Search Marketing offer PPC programs, as do Facebook, LinkedIn and other social media sites.
Search Engine Optimization must organically evolve to comply with changes in keywords and targeted searching, but PPC advertising can change in an instant. You can create, suspend or abandon PPC campaigns and make rapid changes, with total control over demographic and geographic targeting.