Understanding Business Intelligence Will Help You Achieve Your Goals!
What is business intelligence? It is quite simple, really. Business intelligence is ‘intelligence’ about ‘business’. Having said that, we cannot really presume that ‘intelligence’ is simply data. Data on its own tells us little and can, at times, actually confuse the very issue you are trying to understand. In order to get to the heart of the business intelligence definition it is useful to consider that the word ‘intelligence’ as defined in the dictionary as ‘the ability to acquire and apply knowledge and skills’.