Whether your business is a small, single location brick and mortar enterprise or a large, multi-facility organization that spans the global market, you need access to sophisticated, easy-to-use business intelligence tools in order to compete in local, regional and global markets.
Data Scientists Focus on Strategy, Citizen Data Scientists Deliver Daily!
When Gartner talks about expanding data analytics to business users, they also talk about how the analytical tools must be suitable for business users. If a business wants to implement a Citizen Data Scientist initiative and encourage their business users to become more productive and valuable within the business environment, that business must provide tools that are easy enough for the average business user and will allow them to easily adopt these tools to make day-to-day decisions.
What Are Citizen Data Scientists?
Citizen Data Scientists represent a new breed of business analysts – a group of individuals with diverse business responsibilities and training, who wield sophisticated analytical tools, and employ complex methods of analysis to improve business results – all without the training or assistance of data scientists or IT team members. Citizen Data Scientists are business users who leverage the knowledge and skill they have developed through professional training and business roles to navigate business intelligence and advanced analytical tools to answer business questions, identify trends and patterns and develop new competitive strategies to support business decisions.
The average business user does not have a full grasp of Advanced Data Discovery or Data Preparation methods, and most organizations would not want business users to waste precious time trying to navigate the complexities of a manual data preparation process. If a business provides a solid foundation for self-serve business intelligence with augmented data preparation features, business users can quickly and easily prepare data for analysis and get the results they need to move forward and make decisions.
Deliver Advanced Analytics to Business Users with Augmented Data Discovery!
Smart data discovery is not dependent on a few geniuses sitting in a science lab somewhere! With appropriate data discovery tools your team members can leverage their knowledge of their role and domain, and the needs of their division, team or business unit to find the data and insight that is most meaningful to them.
Augmented Analytics Benefits Include NLP for Easy Analysis!
Everyone has heard the term ‘natural language processing or NLP. So, what is natural language processing, exactly, and how can it help your business? NLP allows a program or software to understand language as written/spoken by humans so that people can interact with a system without using long strings of code. You use natural language processing every day when you engage with your word processing software to perform spell check, when your smart phone auto-corrects your words, when you use voice to text messaging, when your email system applies a spam filter, when you are served keywords that relate to a search you did on a search engine and when you use ‘assistants’ like Siri or Alexa.
Is Augmented Data Discovery Easy Enough for My Business Users?
A data discovery tool is a crucial tool for every business user in your organization. With so many sources of data, in so many locations with your enterprise, it is impossible for users to know whether they have access to complete, accurate data to make decisions.
SSDP (otherwise known as self-serve data preparation) is the logical evolution of business intelligence analytical tools. With self-serve tools, data discovery and analytics tools are accessible to team members and business users across the enterprise.
Whether we know it or not, we use Natural Language Processing every day. It makes it easier for us to interact with computers and software and allows us to perform complex searches and tasks without the help of a programmer, developer or analyst.
The days of data silos and isolated teams of data analysts and IT staff are behind us. Today, every business user must incorporate accurate analysis into the decision-making process. Enter, the Citizen Analyst!