Tag: Advanced Analytics for Business User

Understanding How Businesses Use Mobile BI to Achieve Results!

author_img
by |
October 2, 2024

Mobile BI Business Use Illustrates Real Advantages!

Mobile Business Intelligence (or Mobile BI) is defined as ‘a system comprising both technical and organizational elements that present historical and/or real-time information to its users for analysis on mobile devices such as smartphones and tablets (not laptops), to enable effective decision-making and management support, for the overall purpose of increasing firm performance.’

Aberdeen Group reports that businesses adopt Mobile BI to:

  • Improve business process efficiency
  • Improve employee productivity
  • Make better decisions, more quickly
  • Provide better customer service
  • Deliver real-time bi-directional data access to make decisions anytime and anywhere.

‘Mobile BI benefits go well beyond simple reporting and the sharing of data across user groups, to address real business issues and to keep users up to date and allow them to respond to real world, real-time issues.’

As local and global competition increases, most businesses are looking for ways to improve their competitive advantage, and to quickly adapt to the changing market, to employee needs and to customer buying behavior.

It can be helpful to consider some real-world business use cases, in order to understand the value and benefit of incorporating a Mobile BI solution within your technology landscape and your analytics approach.

The advantages of Mobile BI go beyond team collaboration and individual reporting needs, to provide the background and foundational information needed to make decisions on business strategy and to understand customer preferences.

Real World Business Use of Mobile BI Reveals Benefits and Advantages

The following list of companies represents a small sampling of businesses currently using Mobile BI to improve business results and efficiency:

Amazon – Amazon analyzes purchasing behavior and browsing history to predict what products a customer might want to see, and what they are likely to buy, personalizing the customer experience and making it easier for customers to complete a transaction. BI tools help the business to forecast demand and ensure that stock is available.

Starbucks – The business has implemented a loyalty program to help with customer engagement and sales, personalizing marketing strategies and allowing customers to order, pay and receive rewards. It gathers data using its digital channels and uses that data to create targeted offers and to improve customer retention, as well as increasing the amount customers spend during a visit.

Netflix – The company uses BI tools to personalize the viewing experience and to analyze customer viewing preferences and push specific options to the customer based on viewing history. Mobile BI tools allow teams to analyze and share information regarding regional viewing and to make decisions on the fly.

Uber – The company business model is dependent on the rapid changes and shifting behavior of customers from one local and regional area to the next. Real-time pricing and operational decisions are made to support surge pricing and driver deployment for high demand areas. The back-end systems and BI tools allow drivers to access information using the Uber app so that they can quickly respond to the changing environment.

Tesla – Mobile BI and wireless car data analytics allow Tesla to connect remotely to corporate offices and collect and analyze vehicle data to address issues and update customers on maintenance etc.

X/Twitter – Mobile BI provides support or moderators to identify and quickly address platform safety issues, violations, etc. The integration of artificial intelligence (AI) with BI tools allows the business to quickly respond and ensure a safe user experience.

Mobile BI provides the background and foundational information needed to make decisions on business strategy and to understand customer preferences.

These examples illustrate the many ways in which Mobile BI can be used to address business issues, providing user access and analytics for team members no matter where they are and how they need to use the data. Mobile BI benefits go well beyond simple reporting and the sharing of data across user groups, to address real business issues and to keep users up to date and allow them to respond to real world, real-time issues.

If you want to support your business user team and provide a foundation for BI tools that will better serve your team and your customers, explore Smarten Mobile BI benefits and features,  with powerful functionality and access for your business users including out-of-the-box Mobile BI and advanced analytics for every team member. For more information on Mobile BI and Augmented Analytics, read our article, ‘Understanding The Truth About Mobile BI.’

Original Post : Understanding How Businesses Use Mobile BI to Achieve Results!

Citizen Data Scientists Can Partner With Data Scientists!

author_img
by |
August 6, 2024

A Citizen Data Scientist Initiative Can Optimize Data Scientists and Encourage a Data-Driven Culture!

According to some estimates, the average salary of a Data Scientist in the United States is over $150,000 per year. If your business wishes to accommodate a ‘data-first’ strategy to improve metrics and measurable success and avoid guesswork and strategies that are based on opinion rather than fact, it can either employ a team of expensive professionals, or it can take a different approach.

‘Citizen Data Scientists can use their knowledge of a business sector, industry, function or market to drive questions and develop reports and presentations to illustrate issues, identify problems and find opportunities for growth and competitive positioning, and share this data (and the search and analytical techniques) with other users.’

Citizen Data Scientists are business users who have a place on your team and are hired because of their professional and career experience in a particular industry, business function or discipline. When they are given access to data analytics, they can merge their knowledge of an industry, e.g., research, healthcare, law, finance, sales, supply chain, production, construction etc., with data integrated from databases, best-of-breed software programs, ERP, SCM, HRM and other systems and use sophisticated analytical tools in an easy-to-use, intuitive environment to gather and analyze data and produce insightful, concise results that are meaningful to their role.

Leverage Citizen Data Scientists to Augmented Data Scientist Teams

Depending on the size, market and industry of your business, you may choose to augment your staff with one or more data scientists to refine results produced by Citizen Data Scientists on a day-to-day basis. So, if a power user or business users discovers a challenge or an opportunity and your management team wishes to further explore the issue to understand its strategic or operational value, a Data Scientist can take the predictive model or other analytical report produced by a Citizen Data Scientist and refine the results for executive review.

Whether you choose to employ the services of a Data Scientist, provide business analysts or IT professionals to support your business users, you can create a comprehensive foundation for analytics across your organization.

By democratizing data analytics you can achieve many benefits, including:

  • Improved Data Literacy Across the Enterprise
  • Improved Productivity of Data Scientists, IT and Business Analysts (who can spend time on strategic initiatives rather than producing daily reports)
  • Optimized Return on Investment (ROI) and Total Cost of Ownership (TCO) for all software and systems
  • Fact-Based Decisions and Metrics-Driven Strategies, Goals and Objectives
  • Team Member Career Advancement
  • Optimization of Resources and Improved Team Productivity

A comprehensive self-serve augmented analytics solution will include Modern Business Intelligence (BI) and Reporting with Key Performance Indicators (KPIs), Self-Serve Data Preparation, Assisted Predictive Modeling, and Smart Data Visualization with auto-suggestions to drive the analytical techniques and illustration of data based on data type, volume, etc., and other tools like Embedded BI, Mobile BI, Key Influencer Analytics, Sentiment Analysis, and Anomaly Alerts and Monitoring.

With these tools, the Citizen Data Scientist can leverage Natural Language Processing (NLP) and search analytics with machine learning to ask questions using simple human queries and receive insightful answers. They can use their knowledge of a business sector, industry, function or market to drive questions and develop reports and presentations to illustrate issues, identify problems and find opportunities for growth and competitive positioning, and share this data (and the search and analytical techniques) with other users.

Citizen Data Scientists can predict customer responses to new product features, and to new marketing campaigns, analyze the likelihood of fraud or risk, identify supply chain issues, etc. These tools can also help the organization to foster collaboration and data sharing and encourage business users to innovate, create and explore opportunities using data-driven, factual information.

‘When Citizen Data Scientists are given access to data analytics, they can merge their knowledge of an industry, e.g., research, healthcare, law, finance, sales, supply chain, production, construction etc., with data integrated from databases, best-of-breed software programs, ERP, SCM, HRM and other systems and use sophisticated analytical tools in an easy-to-use, intuitive environment to gather and analyze data and produce insightful, concise results that are meaningful to their role.’

These are just a few of the factors you must consider when implementing a Citizen Data Scientist approach. Business users who are interested in becoming a Citizen Data Scientist must be willing to embrace new technology and tools and working at the leading edge of a new approach to collaboration and decision-making. initiative. Consider engaging an expert for your Citizen Data Scientist. IT consultants with experience and skill in this area can provide crucial support to help you succeed with your Citizen Data Scientist initiative and can provide simple Training Programs to bring your team on board and help them see the value to themselves and to the organization.

Original Post : Leverage Citizen Data Scientists to Augmented Data Scientist Teams!

Choose the Right Mobile BI Solution for Your Business!

author_img
by |
July 2, 2024

What Do I Need to Know Before I Choose a Mobile Business Intelligence (BI) Solution for My Business?

What makes a great Mobile Business Intelligence (BI) solution? There are many factors to consider and, if you do not choose wisely, you risk a) spending a lot of money and getting very little in return, b) working with incorrect, old or incomplete data, c) having to upgrade and spend even more money, d) disappointing your team and falling short of objectives, e) missing your Citizen Data Scientist initiative goals.

Continue reading “Choose the Right Mobile BI Solution for Your Business!”

Use Smart Data Visualization to Improve Decisions!

author_img
by |
May 8, 2024

Smart Data Visualization and Personalized Dashboards Improve Data Insight and Team Collaboration!

Augmented Analytics was designed to remove the barriers erected by the traditional business intelligence and analytics solutions. In order to achieve data democratization and improve data literacy among team members within an enterprise, the organization must provide simple, easy-to-understand solutions that display analytical results in a way that is meaningful and intuitive.

Continue reading “Use Smart Data Visualization to Improve Decisions!”

Mobile BI Improves Productivity and Results!

author_img
by |
March 28, 2024

Add Mobile BI for Your Team and Improve Access, Analytics and Business Decisions!

Recent surveys reveal that the mobile BI market is growing by leaps and bounds. Of those surveyed, over 35% of companies said that mobile BI is in use among their business users. While some businesses have yet to adopt BI tools or augmented analytics for their business users, many have done so, and are now in the process of adding mobile BI to the set of tools available to users. There is no doubt that the COVID pandemic affected this strategy, since many businesses are now embracing a full-time or a hybrid remote work environment that requires team members to have access to tools from wherever they are working.

Continue reading “Mobile BI Improves Productivity and Results!”

Should I Start a Citizen Data Scientist Program?

author_img
by |
October 4, 2023

Is it the Right Time for My Business to Initiate a Citizen Data Scientist Program?

Whether you are a business owner, a business executive or a business manager, or you just like to keep up with industry trends, you no doubt have read about the transition of business users to Citizen Data Scientists. The topic has been in industry journals and publications for years, and it is still relevant today.

Continue reading “Should I Start a Citizen Data Scientist Program?”

Case Study : Smarten Augmented Analytics Case Study- Pharmaceutical, Clinical Research and Innovation Company

author_img
by |
September 29, 2023

Smarten Augmented Analytics Case Study- Pharmaceutical, Clinical Research and Innovation Company

The Client is a global business governed by a foundation whose mission is to have a meaningful social impact, both for patients and for a sustainable world. With its unique governance model, the Client business can fully serve its vocation with a long-term vision and fulfil its commitment to therapeutic progress and to serving patient needs. The company has grown exponentially, first across France and then throughout the world, driven by the transformation of the business.

Continue reading “Case Study : Smarten Augmented Analytics Case Study- Pharmaceutical, Clinical Research and Innovation Company”

Mobile BI Tools for Citizen Data Scientists!

author_img
by |
September 4, 2023

Mobile BI Tools Support Citizen Data Scientists and All Team Members With Access to Critical Data!

When a business takes on a Citizen Data Scientist initiative, it must provide the tools and techniques the business user will need to support the new role. Augmented Analytics is key – with features and tools that make it easy to integrate, find, analyze and share data across the enterprise.

Gartner has predicted that, ‘90% of corporate strategies will explicitly mention information as a critical enterprise asset and analytics as an essential competency.’

If your organization is doing it right, the Citizen Data Scientist initiative will incorporate support to change the culture, to update the employee evaluation process to encourage the use of analytics and fact-based decision-making, and other factors that influence user adoption and enable the business to move forward with a team alignment.

But one thing many businesses fail to consider is the need for these tools outside the walls of the office environment. If the global pandemic taught us anything is that many employees were forced to work at home or in settings outside the typical office facility. Today, many companies have embraced this concept on a long-term basis, allowing their employees to work from home, or in remote group locations. But even if your business is situated in one more office buildings or store fronts, the chances are good that your team members spend a certain amount of time working outside the office, after hours, on weekends, etc.

‘Mobile BI tools provide the support for your Citizen Data Scientists, data scientists, business analysts, team members, executives, and managers so that every business user can access and analyze data, share, and collaborate.’

Teams today are asked to do more with less and, as work hours expand, and the expectations of businesses change, the team must adapt. Managers, executives, IT teams and others find themselves in situations where they must check the status of a project, approve a purchase or resource acquisition, communicate with a team and assess the need to make changes – the list goes on and on!

Mobile BI Supports Citizen Data Scientists and Data Literacy

Mobile BI tools provide the support for your Citizen Data Scientists, data scientists, business analysts, team members, executives, and managers so that every business user can access and analyze data, share, and collaborate and make decisions on the fly, in a staff meeting, in an airport or hotel, or at home.

To ensure that you choose the right tools for your Citizen Data Scientists, look for a Mobile Business Intelligence solution that offers the following features and functionality:

  • Native app, with seamless user interface for a great user experience (Ux). Available for iOS and Android
  • Extends the office environment. Allows swift analysis and decisions from anywhere
  • Encourages user adoption and provides support for BI investments and data democratization
  • Access rights are defined on the server so security and privacy is ensured at all levels
  • Hosted anywhere within IT infrastructure – on premises, public or private cloud
  • Business Users have access to dashboards, reports, Clickless Analytics – Google-type Natural Language Processing (NLP) Search functionality
  • Start-up is easy, within a few minutes and support is readily available

‘One thing many businesses fail to consider is the need for BI tools outside the walls of the office environment.’

If you want to support your Citizen Data Scientists and every member of your business user team, explore Smarten Mobile Augmented Analytics And Mobile BI. Add powerful functionality and access for your business users with out-of-the-box Mobile BI and advanced analytics for every team member. For more information on Mobile BI and Augmented Analytics, read our article, ‘Understanding The Truth About Mobile BI.’

Original Post : Mobile BI Supports Citizen Data Scientists and Data Literacy!

Case Study : Smarten Analytics Case Study – Implementation for Largest Global Air Cooler Company in India

author_img
by |
April 25, 2023

Smarten Augmented Analytics Case Study- Implementation for Largest Global Air Cooler Company in India

The Client is the largest global manufacturer of Air Coolers. The Client is an India-based Multi-National Company with a presence in over sixty (60) countries. As the market leader, this enterprise enjoys a prime position in the residential, industrial and commercial market segments and its brand is considered synonymous with cooling products in the global market. The Client is a market disrupter in what is a diverse and poorly organized sector and it has set the market benchmark with 201 trademarks, 64 registered designs, 15 copyrights and 48 patents, thereby setting the gold standard for air cooling in the global market.

Continue reading “Case Study : Smarten Analytics Case Study – Implementation for Largest Global Air Cooler Company in India”

Why Not Embrace the Advantages of Self-Serve BI Tools?

author_img
by |
November 2, 2022

Don’t Be Daunted by the Challenges of BI Tools. Self-Serve BI is the Answer!

Gartner research reveals that, ‘90% of corporate strategies will explicitly mention information as a critical enterprise asset and analytics as an essential competency.’ As business professionals, we all know that information is power and today, your business users are expected to know more and to keep pace with industry, market and customer changes that will negatively impact the business or have provide potential opportunities. But how do your team members achieve these goals when they are busier than ever, and the changes are coming more rapidly than ever!

‘Simple, self-serve BI tools can provide your business with the foundation to achieve your goals with features and tools like Social BI, Mobile BI, Embedded BI, etc.’

In this article, we will discuss the topic of modern business intelligence tools and solutions and the advantages of providing self-serve tools to your users for day-to-day analysis and intelligence gathering.

Let’s Discuss: Benefits and Challenges of Self-Serve BI

First, let’s look at some of the challenges you will need to consider when implementing self-serve BI tools:

Challenges of Self-Serve BI

  • Technology Access and Infrastructure Readiness – Your IT, finance and management teams will need a comprehensive understanding of your current technology and infrastructure, the data hubs, data warehouses and software solutions (legacy, best-of-breed, ERP, etc.) that will provide the foundational data for your users. You will need a plan and a roadmap to integrate these into your business intelligence strategy. A modern, seamless BI solution can provide a simple solution for what might otherwise be a challenging situation. If you can easily integrate your data sources and make them available for data gathering and analytics, your users can leverage the data to report, share and collaborate.
  • Team Member Adoption and Understanding – Your team will also need an understanding of the average technology skills of your business users and their willingness to adopt new tools and solutions. If your team members perceive that your BI tools are difficult to use, or if they are not educated on the need for and the benefits of self-serve business intelligence, they are unlikely to adopt the new tools. If, on the other hand, they see the value to their role and how it can make them more productive and streamline their work process; if they see that the solution is easy and intuitive to use, your business is less likely to face the challenges of team reluctance.

There are many other challenges and considerations that should inform your BI tools strategy, but these two are perhaps the most important.

Now, let’s consider some of the many benefits of self-serve business intelligence and how it can support your goals and simplify the lives of your business users:

Benefits of Self-Serve BI

  • Social BI – Social BI allows users to champion the use of business intelligence. Power users and those who are curious by nature will create reports, share and collaborate, using easy-to-use tools and thereby encourage others to use the tools and to repurpose report formats etc. to achieve their own goals. Social BI allows business users to share, ‘like’ and perform tasks in a way that is similar to social networking and is therefore popular among business users.
  • Mobile BI – Today’s team members often work remotely, or spend a lot of time on the road. By providing self-serve business intelligence that is intuitive to use and accessible on Android and iOS devices, the business can ensure that users will have seamless access and can accomplish tasks, search for information, share and collaborate, without missing a beat!
  • Data Democratization and Data Literacy – If you want your team members to grow and add more value, you want to encourage data literacy and ensure data democratization. Move away from restricted data access and sole ownership of analytics by data scientists, IT and business analysts. Provide easy-to-use tools that allow for simple search analytics in a Google-type environment and will make it easier for reluctant business users to embrace your new BI solution and develop new data analytics skills they can use for fact-based decisions.
  • User Adoption – There is nothing more frustrating than spending the time and money to implement a new solution, only to find that your users are resistant to using that solution. With true self-serve BI tools and intuitive data visualization, reporting, analytics and access, users will want to adopt the tools and share their discoveries with other team members.
  • Embedded BI – If you want to leverage existing technology, improve your Return on Investment (ROI) and Total Cost of Ownership (TCO) for your current solutions and infrastructure, consider that self-serve BI tools can be embedded into existing solutions. With embedded BI with Integration APIs, users can leverage familiar, favorite software solutions in a single sign-on environment, and find information within those solutions without having to learn complicated new techniques or fighting with data silos and transferring data from one place to another.

There are many other advantages to Self-Serve Business Intelligence. This short list should give you some ideas of how you can leverage these tools in your own business landscape.

‘As business professionals, we all know that information is power and today, your business users are expected to know more and to keep pace with industry, market and customer changes that will negatively impact the business or have provide potential opportunities.’

Business Intelligence solutions should include tools and techniques that make it easier to achieve data literacy and provide data analytics access to all business users. Simple, self-serve BI tools can provide your business with the foundation to achieve your goals with features and tools like Social BI, Mobile BI, Embedded BI, etc.  Let us help you achieve your vision and improve productivity and insight across the organization.

Original Post : Let’s Discuss: Benefits and Challenges of Self-Serve BI!