Democratize Predictive Analytics and Support Citizen Data Scientists

Enable Citizen Data Scientists with Predictive Analytics and BI

When a business recognizes the need for analytics and fact-based decision-making, it must choose the best BI tools and analytics to meet its requirements. While it is important to carefully consider the technology landscape, the integration needs and reporting requirements, one of the most important factors in choosing an advanced analytics solution is the foundation for data democratization and data literacy.

Today’s competitive business landscape makes it more important than ever to ensure that your enterprise can optimize productivity and team knowledge. The business must leverage BI tools to provide up-to-date, clear information to its team members so that they can collaborate, share data and make the best decisions. Analytics and predictive modeling tools also support the presentation of data in a way that is meaningful to the target audience and to those who are considering the data to capitalize on opportunities, solve problems and explain recommendations.

‘If you wish to encourage and enable Citizen Data Scientists, you must select a predictive analytics solution that can produce meaningful results to suit the role of the team member, and one that will satisfy the technical needs of an average user.’

According to Data Stack Hub, ‘Organizations that adopt data-drive decision-making are 5x more likely to make faster decisions,’ and ‘Approximately 73% of organizations say data analytics is a top priority in their digital transformation efforts.’

As businesses search for ways to plan, forecast and predict outcomes, the addition of predictive modeling as a tool for team members can enable and encourage user adoption of augmented analytics tools. Concise, clear and dependable predictions can help the team to plan accurately and to gain insight into how pricing changes, new products, and changes in customer communication will affect sales, customer retention, etc.

Support User Adoption and Citizen Data Scientists with Augmented Analytics and Predictive Modeling

When a team member adopts tools that help them to more easily and effectively complete tasks and share information, the team is more likely to embrace analytics and the organization can achieve digital transformation goals and transition team members into a Citizen Data Scientist role, thereby allowing business analysts and data scientists to focus on more strategic activities and ensuring that the team is producing fact-based information and making decisions that are based on data rather than on opinion or guesswork.

‘Concise, clear and dependable predictions can help the team to plan accurately and to gain insight into how pricing changes, new products, and changes in customer communication will affect sales, customer retention, etc.’

Ease-of-use and a clear understanding of results is paramount to successful user adoption of any software, but when it comes to predictive modeling and augmented analytics it is even more important. If you wish to encourage and enable Citizen Data Scientists, you must select a predictive analytics solution that can produce meaningful results to suit the role of the team member, and one that will satisfy the technical needs of an average user. By providing tools that help them do their jobs more efficiently, more quickly and with better results, you are much more likely to create an environment where Citizen Data Scientists can thrive.

Contact Us to discuss the unique needs of your organization and your users and find out more about our Predictive AnalyticsAugmented Analytics Solution and services, enabling Citizen Data Scientists, and the use of Smarten Technology. Explore our free white paper, ‘Roadmap To ROI And User Adoption Of Augmented Analytics And BI.’

What I’ve Learned About Empowering Non-Technical Users With Predictive Tools

How Predictive Tools Empower Non-Technical Users

Many organizations collect large amounts of information but struggle to turn it into decisions that feel clear and reliable. Smarten approaches this problem from a human POV. Instead of assuming Analytics belongs to specialists, it treats prediction as a shared responsibility across teams. This shift changes how people think, how they ask questions, and how decisions are made inside organizations.

Read as I talk about the power Non-Technical Users hold in business decision-making and how tools like Smarten pave the way for future-ready analytics workflows.

The Potential of the Citizen Data Scientist Approach and Augmented Analytics
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Why Non-Technical Users Need Predictive Tools Just as Much

I have encountered several instances where business users created Predictive Models without a formal background in data science. These users were not guessing or experimenting blindly. They were applying years of domain experience through a system that respected how they already think. The right predictive tools guided them step by step, allowing them to focus on meaning rather than mechanics.

What stood out most in these stories was how quickly confidence developed. When people understand what a model is doing, they are more willing to rely on it and improve it. Users did not wait for validation from technical teams before acting. They could see how inputs affected outcomes and why certain patterns appeared. This visibility removed fear and hesitation.

Modern CDS Tools create that structure by guiding decisions without dictating them. This balance allows non-technical users to succeed without feeling overwhelmed or constrained.

Why Explainability Is Not Optional

Predictive models fail when people cannot explain them to others. A result that cannot be explained cannot be defended, trusted, or improved. When explainability becomes a requirement and not an extra feature, every outcome gets connected to visible drivers that users can understand in simple language. This clarity changes how people interact with predictions.

When explainability is built in, conversations improve across teams. Sales, finance, and operations can discuss the same model without confusion. People focus on what changed and why it matters. Meetings become more productive because participants share understanding instead of debating definitions, which reduces friction and speeds up decision-making.

Explainability also protects organizations from silent mistakes. When assumptions are visible, they can be questioned early. Citizen data scientists can think critically rather than accept results without reflection, creating a culture where Analytics supports thinking instead of replacing it.

How CDS Bridges the Skill Gap

Many analytics tools expect Non-Technical Users to adapt to complex systems. CDS tools take the opposite approach by adapting the system to the user. They democratize data, allowing organizations to combine analysis with the professional knowledge and domain skills of the individual. This enables a better understanding of trends, patterns, issues, and opportunities, and improves business agility and efficiency in the long run.

Here’s how CDS bridges the skills gap:

  • Designed around familiar business steps: CDS tools are designed around familiar business steps that feel logical and intuitive; users are guided through the modeling process without needing to learn new technical concepts.
  • Provides context at every step: CDS recognizes that skill gaps are simply differences in training and focus. It bridges those gaps by providing context at every step. Users know what they are doing and why it matters. This understanding helps them make better choices and avoid common mistakes.
  • Keeps workflows clear and structured: CDS allows users to build reliable models without shortcuts. Validation checks help users see weaknesses early without discouraging exploration. This balance encourages learning while maintaining responsibility. Over time, users grow more capable and confident in their analytical thinking.

What Future-Ready Analytics Actually Looks Like

Future-ready analytics is not about complexity or volume but about flexibility, clarity, and learning. Today’s users expect models to change as conditions change, and that’s what modern CDS tools like Smarten do. They help decision makers stay connected to data and focus on understanding direction and impact.

Smarten CDS gradually integrates into existing processes. It empowers business users to take responsibility for insights instead of waiting for reports, while allowing analysts to focus on deeper problems instead of routine requests. This redistribution of effort increases overall capacity without increasing headcount.

Over time, data becomes a shared resource rather than a specialized asset. Decisions feel deliberate because people understand the reasoning behind them. Confidence grows from clarity, and organizations can act decisively even when outcomes are uncertain.

FAQs

1. What does Smarten CDS help users do?

Smarten CDS helps business users build and understand predictive models without needing technical skills.

2. Why is explainability important?

Explainability allows users to trust results, defend decisions, and improve models over time.

3. How does CDS bridge skill gaps between business users and advanced analytics?

CDS bridges skill gaps by guiding business users through predictive modeling using familiar steps, clear explanations, and built-in validation, allowing them to apply domain knowledge without needing technical training.

Assessing Ten Years of the Citizen Data Scientist Approach

Ten Years Into the Citizen Data Scientist Revolution

It has been a decade since Gartner first defined the role of a Citizen Data Scientist. In 2018, Forbes published an article, referencing Gartner’s updated analysis of the role and stating that, ‘And the best part is, mid-market organizations already have potential citizen data scientists on their staff—it’s just a matter of tapping those with potential and interest in the work, and cultivating an analytical mindset across their workforce. Then, those who serve as citizen data scientists can grow their own skillsets, all the while being active players in their companies’ ability to tap the value of big data and drive transformation.’

‘It is likely that the Citizen Data Scientist role will continue to evolve, and it is important that the enterprise facilitate collaboration and knowledge sharing and build a sustainable technology environment with appropriate policies.’

A lot has happened in the past decade, and today the role of Citizen Data Scientist is no longer new. So, what has changed in the ensuing years? How as this role changed? Has the average enterprise embraced the role and made the technological and cultural changes required to truly support this approach?

A Decade of Citizen Data Scientist Evolution

Here are a few of the ways in which the Citizen Data Scientist approach has evolved within the organization.

  • In the early days of the Citizen Data Scientist approach, Data Scientists often worried that their positions would become obsolete. Nothing can be further from the truth. The use of Data Scientists to perform strategic analytics and to refine analysis performed and submitted by business users has kept Data Scientists busy.
  • The evolution of augmented analytics and self-serve tools has expanded analytical capacity, the speed at which business users can gather and analyze data and the dependability of the outcomes. Drag and drop capabilities, machine learning and, more recently, artificial intelligence (AI) have significantly improved tools and made it easier and more desirable for business users to dive into analytics and make it part of their day-to-day role.
  • As cloud-based access expanded, the enterprise leveraged improved access and data platforms to enable collaboration and create multi-disciplinary teams and power user roles that would further encourage the use of these tools across the enterprise. Methods and guidelines improved data literacy and encouraged business user expertise creating more confident Citizen Data Scientists and supporting the role as a mainstream concept.

Every enterprise must do more with less, increase productivity and reduce missteps in order to remain competitive. So, it is likely that the Citizen Data Scientist role will continue to evolve, and it is important that the enterprise facilitate collaboration and knowledge sharing and build a sustainable technology environment with appropriate policies for user access, upgraded technology and data analytics tools and standards and regulations to govern and manage risk and maintain alignment with enterprise strategies and goals.

‘Those who serve as citizen data scientists can grow their own skillsets, all the while being active players in their companies’ ability to tap the value of big data and drive transformation.’

If you wish to know more about the Citizen Data Scientist approach and how augmented analytics tools and your industry and market knowledge can position you for success in this role, Contact Us today to find out how our team can help you to improve business results and increase team collaboration, data literacy, productivity and competitive advantage. Get started today with our self-paced FREE Online Citizen Data Scientist course.

Why on Earth Would I Want to Be a Citizen Data Scientist?

What’s a Citizen Data Scientist and Why Should I Care?

In 2015, Gartner coined the term, ‘Citizen Data Scientist’ and since then, the data analytics community and global business markets have never looked back! The results of Citizen Data Scientists initiatives were spotty, at best, in the early days, principally because enterprises did not spend enough time planning for the roll-out and anticipating cultural, technological and resource issues.

Gartner Analysts Predict that organizations can truly benefits from implementing a Citizen Data Scientist strategy and their research reveals that ‘…citizen data scientists will surpass data scientists in the amount of advanced analysis produced, and that,  ‘Early adopters of augmented analytics have the potential to realize more strategic and differentiating business benefits from their analytics investments than those who wait until these technologies are widely adopted.’

‘With additional skills and knowledge, you become more valuable to the organization and the team and your visibility and leadership in the use of data and analytics will position you well for career advancement.’

Today, the Citizen Data Scientist community is thriving and local, regional and global businesses are reaping the benefits. But, what about the impact on business users? Are there real benefits to team members who embrace the Citizen Data Scientist role, or is it all smoke and mirrors?

The Advantages of Saying ‘Yes’ to Being a Citizen Data Scientist

Benefits for Business Users

  • Improve Your Data Literacy – If you are curious about the use of data, or you consider yourself a power user and love to learn new technology, you will be motivated and challenged by the use of data analytics and you will improve your data literacy. Any and all new skills you learn within your role in an organization can help you advance your career and keep your day-to-day tasks interesting. Today, data literacy and comfort with technology is crucial to personal and career success.
  • Expand Your Career Opportunities – With additional skills and knowledge, you become more valuable to the organization and the team and your visibility and leadership in the use of data and analytics will position you well for career advancement. Using data to make fact-based decisions and recommendations and to present options to management is a great way to get noticed!
  • Collaborate with IT and Data Scientists – Expand your reach across the organization and make your skills known by collaborating with IT and data scientists. When your day-to-day analytics is noticed, and your management team needs to advance strategic initiatives, you can collaborate with IT and data scientists to share and create the insights your team and management.
  • Add Value to the Organization – Discover and explore data and create analytical approaches and formats to share with your team members. Help the organization avoid missteps in the market, identify buying behavior, conceive new products and services and to create a competitive advantage with measurable results that will help you AND the enterprise.
‘Today, data literacy and comfort with technology is crucial to personal and career success.’

If you wish to know more about the Citizen Data Scientist approach and how augmented analytics tools and your industry and market knowledge can position you for success in this role, Contact Us today to find out how our team can help you to improve business results and increase team collaboration, data literacy, productivity and competitive advantage. Get started today with our self-paced FREE Online Citizen Data Scientist course.

What Are Citizen Data Scientists Doing Today?

How Has the Citizen Data Scientist Role Evolved?

Ten years ago, the term ‘Citizen Data Scientist’ was coined by the world-renowned technology research firm, Gartner. The term refers to business team members whose expertise and role are not focused on analytics as a primary job function. Using self-serve analytics solutions, these team members can leverage analytics to create models, reports and analysis to collaborate, share and make decisions. Gartner predicted the emergence of this role within businesses as part of the growing importance of data analytics and data-driven decisions within the business environment.

A decade later, it is worth reviewing the status of this role in the business enterprise and within the average organization. Is the Citizen Data Scientist role a standard role within most businesses today? Does a Citizen Data Scientist replace or work independently from a Data Scientist or Business Analyst? Has the Gartner prediction come to fruition?

While there are no current statistics regarding the number of companies currently using a Citizen Data Scientist approach, the trend toward data-driven planning and forecasting is clear. As with many other business trends, the larger organizations usually take the lead. They have the budget and the depth of resources to plan for and deploy changes across the enterprise and to test theories and enforce cultural changes.

Here are some statistics that reflect the growth of the Citizen Data Scientist movement and the supporting technologies that engender this approach:

After Ten Years, Is the Promise of Citizen Data Scientists Fulfilled?
  • Studies reveal that the number of Citizen Data Scientists is growing five times faster than the number of Data Scientists.
  • Automation technologies support the growth of the Citizen Data Scientist approach with over 40% of data science tasks automated through augmented analytics and/or machine learning.
  • The Machine Learning (ML) market is growing at a compounded annual rate of more than 15%, reflecting the need for data analytics capabilities within self-serve solutions.
  • By some estimates, interest in the Citizen Data Scientist role has tripled in the past decade, as medium and small enterprises embrace new, intuitive, more affordable technologies to support the Citizen Data Scientist concept within their organization.

As this concept became mainstream, the industries saw a trend toward increasing data-driven insight while reducing dependence on Data Scientists.

While the Citizen Data Scientist role began as a basic initiative to gather data and create simple reports, today’s Citizen Data Scientists are now using business intelligence (BI) tools and augmented analytics with Natural Language Processing (NLP), machine learning, low-code and no-code platforms and other technologies to leverage limited technical skills and create sophisticated analytics with clear results. Reports, dashboards and data sharing allow team members to create and use data models and to increase data literacy and data democratization.

Team members can use smart data visualization and assisted predictive modeling to gain insight and solve day-to-day problems, advise management and collaborate with other team members to understand trends, patterns, challenges, and opportunities and leverage metrics to make fact-based decisions.

This evolution of the Citizen Data Scientist role within the organization can free Data Scientists to perform more strategic activities without the daily distraction of simple report requests. If and when a particular data model or analytical approach must be refined to be more strategic, the Citizen Data Scientist can work with the Data Scientist to achieve that goal.

Using this approach, the enterprise can empower team members with the tools to analyze data and to use their knowledge of the industry, market, customers and business environment to make decisions and improve results.

When we consider the last decade of Citizen Data Scientist evolution, we see that businesses across all industries are working toward a more data-driven approach to decision-making, and embracing data democracy as a means to improve productivity and the quality of decisions and to reduce re-work and missteps.

Contact Us to discuss your analytical needs and to find out more about Citizen Data Scientists, and the process of choosing the right Analytics Solution for your business. Explore our free White Papers: ‘The Potential Of The Citizen Data Scientist Approach And Augmented Analytics,’ ‘Enabling Business Optimization And Expense Reduction Through The Use Of Augmented Analytics,’ and ‘A Roadmap To ROI And User Adoption Of Augmented Analytics And BI Tools.’

Citizen Data Scientists Are Important to Business Transformation

Transform Your Business with Citizen Data Scientists

The business environment today is competitive. Whether your business is global or local, you are challenged to do more with less, to set and achieve goals more quickly and to stay ahead of your competitors by gaining a comprehensive understanding of what your customers want, what they WILL want, and how to best attract their attention and retain them.

To meet these challenges, every team member and employee must have a thorough understanding of how their roles and responsibilities fit into the grand scheme of things and how the projects, tasks and activities they pursue on a day-to-day basis will affect revenue, outcomes and results.

When a business (large or small) makes the decision to transition business users to Citizen Data Scientists, it supports the alignment of goals and objectives with fact-based decision-making and improved data literacy, encouraging its users to embrace and understand data and use that data to collaborate, present information to management and gain insight into results to identify opportunities and address issues.

‘The Citizen Data Scientist approach transforms the organization by improving time to market, reducing rework and mitigating market missteps and improving productivity and the alignment of workflow and tasks with the goals and objectives of the enterprise.’

World renowned technology research firm Gartner first coined the term ‘Citizen Data Scientist’ in 2016 and defined the role as ‘a person who creates or generates models that leverage predictive or prescriptive analytics, but whose primary job function is outside of the field of statistics and analytics.’

Nearly a decade later, the role has been refined and structured within many organizations and recent Gartner research reports that, ‘Citizen Data Scientists can be leveraged to perform repetitive and redundant tasks in the analytics workflow, and therefore create value to the organization, while allowing expert data scientists to focus on more complex tasks.’

The increased pace and tenor of competition has forced businesses to accommodate rapid change in markets and customer buying behavior by using analytics, data scientists and business analysts to work with IT and create reports and presentations to be used for decisions. But there just aren’t enough professional resources of funds to support this approach. Hence, the evolution of Citizen Data Scientists.

Transform Business Users Into Citizen Data Scientists AND Transform Your Business

The evolution of self-serve augmented analytics tools and technologies like natural language processing (NLP) and NLP search, machine learning, flexible data visualization, and artificial intelligence (AI) provide support for business users without technical skills to gather and analyze data and produce reports, collaborate with other users and make recommendations using insight derived from advanced analytics. And this approach supports data democratization and data literacy.

The Citizen Data Scientist approach also transforms the organization by allowing business users to interact with and collaborate with IT and data scientists to take day-to-day data analytics and translate them into strategic initiatives with measurable results, accurate predictions and rapid flexible processes.

The Citizen Data Scientist approach transforms the organization by improving time to market, reducing rework and mitigating market missteps and improving productivity and the alignment of workflow and tasks with the goals and objectives of the enterprise. It provides a career path for business users and advances their knowledge and skills, allowing them to understand how their role directly influences results and to create and innovate.

‘When a business (large or small) makes the decision to transition business users to Citizen Data Scientists, it supports the alignment of goals and objectives with fact-based decision-making and improved data literacy, encouraging its users to embrace and understand data.’

To plan for and execute a Citizen Data Scientist initiative, the organization must engage an expert in augmented analytics and develop a comprehensive understanding of technology and cultural changes in order to advance this new idea within the ranks of IT, data scientists, business users, managers and executives.

Learn more about how the transformation of business users to Citizen Data Scientists can benefit your business, and how technology and appropriate Self-Serve Analytics Tools can support Citizen Data Scientists in their new role, and provide fact-based decision-making and advantages to the organization. Explore our free white papers and articles: ‘The Potential Of The Citizen Data Scientist Approach And Augmented Analytics,’ and ‘Leverage Citizen Data Scientists For Business And Business Users.’

Augmented Analytics CAN Support Data Scientists Too!

Self-Serve, Augmented Analytics IS Suitable for Data Scientists

The world of data scientists and business analysts is chock full of data and busier than you might expect – especially today! Businesses have discovered the value of data in decision-making and, as markets and competition shift and change, these businesses have come to depend on IT staff and on data scientists to provide data to make decisions at the department, divisional, operational and strategic level.

The problem is, as always…TIME! There aren’t enough analysts and data scientists, the IT team is busy working on other tasks and the clock does not stop ticking.

And there is one other factor at play in the data analytics movement. As data democratization and data literacy drive the enterprise strategy and business users begin to leverage augmented analytics and business intelligence (BI) tools, the data scientist is also called upon to refine and present analytics and reports created by team members in order to ensure that these are appropriate for more strategic decisions.

The world-renowned technology research firm, Gartner, states that, ‘Data Scientists typically spend more than 40% of time in preparing and enriching data.’

Imagine what you, as a data scientist could do with a data analytics solution that can save time on data preparation and data enrichment!

‘When an enterprise includes data scientists, business analysts and IT staff in the roll-out of augmented analytics and self-serve BI tools, it enables productivity, streamlines and speeds the analytical process and improves results.’

You have the tools and systems for data extraction, transformation and loading (ETL), you have scripting tools like R, you have spreadsheets and more, but using all of those tools to gather, analyze, scrub and present that data takes time.

Data Scientists May Not Believe That Augmented Analytics is Suitable for Them…But They’re Wrong!

As a Data Scientist, you have the responsibility and accountability to produce reliable analytics to satisfy all manner of needs within the organization. You never know what corner of the enterprise might need your services but you DO know that your analysis and services must be 100% accurate and dependable. When business users depend on you to produce information on a day-to-day basis, it is nearly impossible to focus on the more strategic, crucial imperatives.

  • What if you could more easily derive data from disparate sources and prepare it for analysis?
  • What if you could integrate R scripting with advanced analytical tools to take your analysis to the next level?
  • What if you can use quick hypothesis and prototyping to choose the right influencers and model accuracy for your project?
  • What if you have a platform where you can roll out interactive dashboards, reports and results of your model production environment in minutes?

When an enterprise includes data scientists, business analysts and IT staff in the roll-out of augmented analytics and self-serve BI tools, it enables productivity, streamlines and speeds the analytical process and improves results. Data Scientists can optimize time and resources and to use their core expertise to achieve results. Data Scientists can use self-serve data preparation, to quickly create datasets without deep SQL or ETL skills, and they can use smart data visualization and tools to use output of algorithms in R, Python or other Data Science platforms to leverage existing investments in these technologies, and they can create and roll-out predictive models in a production environment to support the organization and business user needs.

‘Imagine what you, as a data scientist could do with a data analytics solution that can save time on data preparation and data enrichment!’

As business users create analytics for quick decisions and the organization needs to refine this analysis for strategic use, a data scientist can use the same augmented analytics tools to focus on that project and ensure accuracy, collaborating with Citizen Data Scientists and IT to align analytics with key objectives and goals.

With the time your Data Scientists will save, they can focus on the most critical strategic initiatives and move the enterprise forward with fact-based decision-making.

To learn more about Augmented Analytics that are suitable for data scientists, business analysts, IT staff and business users, and explore the potential of Advanced Reporting Tools, Contact Us now.

Leverage Citizen Data Scientists for Business and Business Users

Business and Team Member Benefits of Citizen Data Scientists!

When a business considers the prospect of implementing business intelligence and augmented analytics tools to align objectives and streamline processes and decision-making, the business management and executive team can often see the project as time-consuming and expensive.

In fact, most proposals that include process changes, training and new technology get stalled because:

a. change is hard

b. there is a tendency to say that everything is just fine the way it is

c. the management team believes that the expense is not equal to the value of the transition.

When it comes to BI tools and self-serve analytics, all of these claims can be disproven by results.

‘By providing business users with easy-to-use BI tools and augmented analytics features that produce results and allow them to make the most of their knowledge and time, the organization is more likely to retain its human resource assets and to identify and utilize its team member skills to achieve results, thereby creating a competitive advantage and a more agile, streamlined enterprise.’

In fact, Gartner has predicted that ‘Early adopters of augmented analytics have the potential to realize more strategic and differentiating business benefits from their analytics investments than those who wait until these technologies are widely adopted.’

Results and benefits are proven across the enterprise by businesses that have already adopted business intelligence and augmented analytics.

Minimum Viable Products (MVP) Produces Better Business Start-Up Results

For the organization, these benefits include:

  • Support for data-driven, fact-based decision making
  • Insight and perspective into history, results and trends and patterns for strategy and operational decisions
  • Encouraging collaboration among team members, IT, business analysts and data scientists
  • Business agility and efficiency
  • Leveraging human resource assets and improving productivity
  • Creating a competitive advantage with rapid decision-making and market response
  • Improving and optimizing financial investments, forecasts and predictions

For business users, transitioning to Citizen Data Scientists, the advantages include:

  • Combining professional and industry knowledge with data to achieve accurate results
  • Leveraging simple BI tools and self-serve analytics to receive recommendations and suggestions and make quick, clear decisions
  • Reducing the need for IT and data scientist assistance
  • Collaborating with other business users to create and share data, reports and information
  • Advancing career goals by learning and using tools that combine existing skills with new analytical capabilities
  • Improving data-driven decisions and reducing re-work

By providing business users with easy-to-use BI tools and augmented analytics features that produce results and allow them to make the most of their knowledge and time, the organization is more likely to retain its human resource assets and to identify and utilize its team member skills to achieve results, thereby creating a competitive advantage and a more agile, streamlined enterprise.

‘Gartner has predicted that ‘Early adopters of augmented analytics have the potential to realize more strategic and differentiating business benefits from their analytics investments than those who wait until these technologies are widely adopted.’

If your business wishes to capitalize on the potential of the Citizen Data Scientist approach, it important to work with an IT Partner who can help you define your requirements and strategize for optimal success, providing the augmented analytics tools and knowledge of the industry that is required to position you for success. Get started today with our self-paced FREE Online Citizen Data Scientist course.

Contact Us today to find out how our team can help you to improve business results and increase team collaboration, data literacy, productivity and competitive advantage.

Analytics and Citizen Data Scientists Ensure Business Advantage

Fact-Based Analytics and Citizen Data Scientists = Results

So, you want your business users to embrace and use analytics? You want your business to enjoy the benefits of fact-based decision making? You want your business to use the tools of business intelligence to improve market presence, customer satisfaction and team productivity and collaboration?

‘Whether you are trying to solve a business problem, get to the heart of that problem, find a business opportunity, predict the need for resources, new products or locations or understanding changes in your customer buying behavior, you don’t have time to learn complex tools or take training in analytics.’

Gartner has predicted that, ‘a scarcity of data scientists will no longer hinder the adoption of data science and machine learning in organizations.’ And that is the good news. But, if the business is to leverage the potential of analytics within the organization, it must choose the right analytics tools to ensure that business users will adopt analytics in day-to-day tasks.

If your enterprise wishes to transition business users into Citizen Data Scientists and use augmented analytics to gain a competitive advantage, it must provide easy-to-use tools that do NOT require team members to be business analysts or IT professionals – tools that allow users to quickly gather data using self-serve data preparation, using data integrated from disparate data repositories with smart data visualization to view, format and share results that are clear, concise and actionable.

The business market is more competitive than ever and in today’s environment it isn’t enough to simply analyze historical data. To make good business decisions, adjust strategies and forecast and plan, you must use that historical data to plan for the future.

Businesses that can gather data from disparate sources and use historical data to understand trends and patterns and forecast for the future can establish and sustain a competitive advantage and plan more effectively and accurately, avoiding missteps in the market and costly mistakes.

If your business wishes to sustain a competitive advantage, if you as a user wish to advance in your career and build your value to the organization, it is incumbent upon you to embrace the trend of data democratization, data literacy and self-serve, augmented analytics.

For Competitive Advantage, Enable Citizen Data Scientists with Augmented Analytics

Today, augmented analytics and smart data discovery make it easier for business users, data scientists, IT staff and the organization to benefit from fact-based decision-making, collaboration, data literacy and the ability to easily, gather, integrate and analyze data.

Whether you are trying to solve a business problem, get to the heart of that problem, find a business opportunity, predict the need for resources, new products or locations or understanding changes in your customer buying behavior, you don’t have time to learn complex tools or take training in analytics.

What you need are apps and solutions that allow you to ask easy questions in your own words and receive guidance and recommendations on how to best visualize and present your data and what techniques to use to gain the most insight.

Use a simple low-code, no-code analytics platform and augmented analytics and BI tools designed for business users with real-world business cases to find answers and solve problems. You can untangle quality and maintenance issues, refine customer targeting and marketing optimization, make appropriate financial investment decisions, and even use external data to analyze trends and patterns and make forecasts and predictions, helping users and the business to achieve success in industries and businesses like retail, pharmacy and wellness, insurance, manufacturing, government and public sector, utilities, and other industries.

‘If your enterprise wishes to transition business users into Citizen Data Scientists and use augmented analytics to gain a competitive advantage, it must provide easy-to-use tools that do NOT require team members to be business analysts or IT professionals.’

To find out more about how to ensure Return on Investment (ROI) and Total Cost of Ownership (TCO) results, gain a competitive market advantage, and enable user adoption, read our free White Paper, ‘A Roadmap To ROI And User Adoption Of Augmented Analytics And BI.’ Explore The Benefits of our Augmented Analytics And BI ToolsContact Us. Keep pace with changing enterprise needs and support business agility. Let us help you realize your business goals and objectives with fact-based information, and flexible, scalable technology solutions that will support Citizen Data Scientist initiatives, and improved data literacy and data democratization.