There are many reasons a business might choose Shopify eCommerce for your business needs. The Shopify Development environment offers many benefits to a business and many benefits to eCommerce developers. In previous articles, entitled, ‘4 Things That Make Shopify a Popular eCommerce Platform for Developers and Businesses’, and ‘Four Business Considerations for Selection of Analytics to Complement Shopify eCommerce’, we discussed other aspects of the Shopify value proposition and the value of adding analytics to this environment.
If your business uses Shopify for eCommerce, you are already well aware of the features and benefits inherent in the software solution. Still, as the eCommerce market explodes, there is a greater need for business strategy and for refining the customer approach in order to remain competitive.
If you are an eCommerce developer, you probably know most of the popular products and work with solutions like BigCommerce, Magento, Volusion and others to develop and deliver software and websites that meet your client requirements. Among the solutions growing in popularity is the Shopify eCommerce offering. In this article, we look at four things that make Shopify a popular eCommerce platform for developers and businesses.
You Need Not Spend a Lot of Time and Money to Get User Accessible Shopify Analytics!
When a small business (or a business of any size) decides they need analytics to assess the results of their eCommerce and online business, the IT and management teams may think it necessary to adopt and train users on a complex analytical tool and to plan for data integration in order to make information and analytics accessible to users. That idea may lead the business to provide access only to IT or analysts in order to limit the time and expense required to implement the solution and the techniques.
Smarten is pleased to announce SmartenApps, its newest addition to the Smarten augmented analytics suite of offerings. The Smarten: eCommerce Analytics for Shopify by Elegant MicroWeb is an augmented analytics and reporting solution integrated with Shopify eCommerce.