The term ‘Advanced Analytics’ can seem daunting to the average business user and even to the average business enterprise but the process is not as complex as it may seem.
Advanced Analytics is comprised of numerous sophisticated analytical techniques, designed to parse, explore and analyze data and produce results to support business decisions. Fortunately, today’s new self-serve business intelligence solutions allow for ease-of-use, bringing together these varied techniques in a simple interface with tools that allow business users to utilize advanced analytics without the skill or knowledge of a data scientist, analyst or IT team member. Advanced Analytics provides a 360 degree view of data from data marts, data warehouses, best-of-breed, legacy systems and other data sources. The analytical techniques and algorithms are designed to identify patterns and trends, pinpoint issues and the root cause of these issues and allow the enterprise to capitalize on opportunities and accurately plan for the future.
If you are considering a Business Intelligence solution, you ought to give some consideration to the concept of 
The Self-Serve Data Preparation trend is growing by leaps and bounds. Why? Well, there are a lot of reasons to like Self-Serve Data Preparation and Self-Serve Business Intelligence solutions. Here are just a few:
