How Can NLP Help My Business Implement Self-Serve Analytics?

What is Natural Language Processing and Why Do I Need it in My Advanced Analytics Solution?

What is Natural Language Processing (NLP)?

Natural Language Processing utilizes artificial intelligence to translate computer code and language into real world, human language. While the goal is to simplify human interaction with computers, NLP is a complex mix of computational linguistics and computer science. When a business is considering an augmented analytics solution that leverages natural language processing, it need not concern itself with the complicated underpinning of code and design, but should rather consider what NLP can do for its users and for its business results.

Clickless Analytics is the Future of Business User Analytics!

What Does a Business Need to Do To Ensure That Users Adopt Analytics?

If your business is trying to incorporate data analytics into the fabric of day-to-day work, you will need to get your users to adopt analytical tools. The way forward is not all that complicated. The solution you choose must take an augmented analytics approach, one that includes simple search analytics, ala Google search. Natural Language Processing (NLP) and NLP Search tools are key to this approach as they allow business users to ask simple questions and get answers. If a user does not have to create complex queries or look to business analysts or data scientists or IT professionals, that user can incorporate data into information sharing, reporting, presentations and recommendations to management.

Natural Language Processing Supports Business User Analytics!

Encourage User Adoption of Advanced Analytics with NLP Search Analytics!

You have selected an advanced analytics solution and deployed it across your enterprise, but your business users are not cooperating! One of the primary reasons for poor user adoption of this type of tool is that the tools are too restrictive and too difficult to use. Perhaps IT created the dashboards and they do not meet the needs of your business user, perhaps the business user needs help to engage with the system. Your users may have tried their best to use the system but the results they receive when they search are not accurate or do not meet their requirements. An advanced analytics system that is not intuitive, is complex or requires programming skills just to perform a simple search is not going to work for your business.

NLP Makes Every Business User More Comfortable With Analytics!

Natural Language Processing Defeats User Trepidation About Augmented Analytics!

Your business users probably fight you on improving data literacy and on implementing digital transformation. Many business users have a fear of analytics and envision having to become a business analyst or a data scientist in order to fulfill the vision of the business and its Citizen Data Scientist goals.