If you are trying to convince your executive management or IT team of the benefits of augmented analytics, you really don’t have to look far for support. Augmented analytics benefits are numerous and, while some benefits are self-evident, many are more subtle and will be uniquely effective within you own enterprise.
Let’s cut to the chase! Results are everything and when you think of a task like preparing data for analytics, that task does not seem to have a direct connection to results. Or does it? Renowned technology research and analysis organization, Gartner, predicts that data and analytics organizations that provide agile, curated internal and external datasets for a range of content authors will realize twice the business benefits as those that do not.
‘Facts are to the mind what food is to the body’ ~ Edmund Burke ~
India is not exempt from the Corona Virus (COVID-19) and, as with every other country around the world, the prospect of infection and spread throughout the cities of India is a daunting idea. Facts, scientific and medical advice and information is what will get us through. In order to support the citizens of India with timely, accurate information and mitigate the risk of panic and the spread of misinformation.
The benefits of advanced analytics are many and with augmented analytics support, the benefits are even more numerous.
Let’s talk about data preparation! That often cumbersome, always complex process by which data scientists and IT professionals gather and prepare data for analysis. Data prep involves the extraction and transformation of raw data to prepare that data for analysis. It includes cleaning and reducing that data by removing outliers and standardizing data formats, among other things. Without data preparation, data analysis can often be misleading and incorrect – garbage in/garbage out, if you will.
Sometimes we are so focused on perfection that we do not see the benefit of agility. Consider the emergence of the brainstorming concept as an example. We learned quite some time ago that if used the brainstorming concept of freewheeling, non-judgmental discussion we could bounce ideas off one another and often come up with innovative ideas that would not have resulted from a discussion that was more restrictive.
Discover the Smarten approach to Augmented Analytics and Advanced Data Discovery tools. These tools allow business users to leverage augmented analytics that provide guides and suggestions to help the business user more quickly and effectively produce clear advanced analytics with little to no training, thereby transforming the average business user into a Citizen Data Scientist. Using the Smarten approach, users can quickly and easily prepare and analyze data and visualize and explore data, notate and highlight data and share data with others.
You have probably heard a lot about the benefits of transforming business users into Citizen Data Scientists by deploying an advanced analytics platform. Let’s say you did your homework and found just the right solution so that all your needs are met and your business users can happily embrace the solution and become empowered – and in so doing, add value and accountability to your organization.
Are your business users trying their best to leverage advanced analytics tools, only to find that the software solution requires them to be an expert in data science? Do your users have to ask IT to professional analysts for data preparation assistance in order to ensure that they can access, prepare and use the data they need to analyze.
It is hard to overstate the benefits and advantages of advanced analytics. If an enterprise takes the time to review and document requirements for an advanced analytics solution and chooses wisely, it can improve its bottom line, optimize competitive strategies, plan for new products and pricing initiatives, establish marketing channels and messaging for target markets and customers and plan for resources, training, financial investment, supplier and partnership opportunities and more.
