SME Businesses Must Engage in Culture Change to Successfully Integrate Self-Serve Advanced Analytics!

Small and medium sized businesses (SMEs) are often challenged to satisfy all the roles and responsibilities in the organization and most team members wear more than one hat. That feeling of being overstretched is typical of growing businesses and, in an increasingly competitive market with businesses fighting for skilled resources, it is difficult to meet budget and scheduling goals and get it all done.

Natural Language Processing (NLP): The Value of Context-Driven Searches!

Natural Language Processing (NLP) may not be a term that everyone is familiar with but all consumers and business users are certainly aware of its power. You use natural language processing every day when you perform a search in Google using questions written in the same way one would speak or write to another person. Whether you know it or not, you are using NLP to process, interpret and return results that meet your criteria.

Data Democratization Think of it as Home Renovation!

The focus of this article is on Data Democratization within the business enterprise, but the concepts and approaches involved in implementing this type of initiative are worth considering for any kind of major change within an organization.

Discover Key Influencer Analytics and Improve Your Biz!

What Are Key Influencer Analytics and Why Should My Business Care?

Do you know what Key Influencer Analytics are? If not, you should! One of the most frustrating tasks a business user has in analytics is finding and gathering the right data for analysis and ensuring that all factors, variables and data that may affect the outcome of the analysis is included. That is why these activities are typically performed by Data Scientists, analysts or IT in many organizations. Without the ability to identify the right variables, and determine the relationships among these variables and business success, the business is likely to measure and attend to the wrong things.