Search Analytics is evolving at a rapid pace, and the concept of auto insights builds on the foundation of assisted predictive modeling and Clickless Analytics features, taking natural language processing (NLP) search analytics and predictive modeling to the next level.
Auto Insights frees business users and reduces the time and skills required to produce accurate, clear results, quickly and dependably, using machine learning that frees the business user to collect and analyze data with the guided assistance of a ‘smart’ solution.
Using this approach, business users will no longer have to select data columns or analysis techniques such as classification or clustering. Instead, the user will simply select the dataset to be analyzed. That’s it!. The system interprets the dataset, selects important columns of data, analyzes type and variety and other parameters and then uses intelligent machine learning to automatically apply the best algorithm and analytical technique and provide data insights.
Users can easily understand data and apply correlation, classification, regression, or forecasting, or other appropriate technique(s) based on the data the user wishes to analyze. Results are displayed using visualization types that provide the best fit for the data, and the interpretation is presented in simple natural language. This seamless, intuitive process enables business users to quickly and easily select and analyze data without guesswork or advanced skills.
By combining the three essential components specified by Gartner to create a comprehensive augmented analytics solution with refined insights and clear, concise results, the enterprise and its business users can perform complex data analytics and share analysis across the organization in a self-serve, mobile environment.
This approach provides support for sophisticated, advanced analytics and smart data visualization to automate the analysis process, so business users can simply point to a dataset and let the system do the rest.