Author: Smarten

Will Your Analytics Solution Support Your Business Users?

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April 12, 2021

Provide The Right Augmented Analytics Solution And Features For Business Users!

Business competition is intense and markets are changing rapidly. What worked yesterday, does not work today and it is crucial for businesses to have an in-depth understanding of what is changing, how customer buying behavior is evolving, what new products and pricing plans are appropriate, where to invest for the future, what additional resources the business will need and when – in short, every detail of your business can positively or negatively impact your business and you need to understand current performance and future needs.

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You Can Use Analytics to Perfect Your eCommerce Results!

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April 7, 2021

Imagine an eCommerce World Where You Can Really SEE Results to Make Decisions!

When an eCommerce or online business undertakes a review of product or service offerings, pricing, marketing campaigns and channels, sales results and planning for the future, it is often hard to gather all the data and details and see the way forward clearly.

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Citizen Data Scientists CAN Get Help!

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April 2, 2021

If You Are A Newly Minted Citizen Data Scientist, You Don’t Have To Do It Alone!

As a newly minted Citizen Data Scientist, you may feel overwhelmed and uncertain how to proceed. As with any other transition and new responsibility, the first order of business is to understand what is expected of you and what the boundaries and obligations of your new responsibilities will dictate. It is also important to learn how to use any new tools that may be important to your new role.

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Self-Serve Data Preparation Prepares You for the Future!

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March 25, 2021

Don’t Be Afraid of Self-Serve Data Preparation! It’s Easy. You Can Do It!

Oh, the mysterious world of data preparation! It is daunting and confusing and…wait, no! It doesn’t have to be. If you aren’t employed as an IT professional, a business analyst or a data scientist, you probably see this arena as confusing and intimidating and you probably want nothing to do with data preparation. BUT, when you need a report, or you have to provide a recommendation to your boss in a staff meeting, you desperately need that data and that analysis, don’t you?

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How Do I Improve Results for My Small eCommerce Business?

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March 22, 2021

Small eCommerce Businesses Can Improve Results with Analytics!

If you are a business owner with an eCommerce or online shopping site, you probably spend a lot of time trying to understand your business results. There are numerous surveys that address the market and the activity in online shopping. Regardless of which survey you read, you are probably surprised to know that more than 2 billion people shop online. But, those numbers don’t tell the whole story. It is also important to understand that people will often check prices online while they are standing in a retail store just to see if they can find something at a better price. So, they don’t always buy your services or products just because they visit your site. And, you are probably not surprised to know that your competition is growing every day. You know that better than anyone.

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Auto Insights Provide Simple Answers for Business Users!

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March 15, 2021

How Can I Make it Easier for Business Users to Perform Analytics?

When a business wants to roll out advanced analytics to its business users, it must consider the average skill level and understanding of analytical techniques and ensure that the solution it chooses will support its project goals. One of the most important factors of business user analytics is user-friendly, simple analytics in an augmented analytics environment.

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With Support, Citizen Data Scientists Can Be Successful!

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March 8, 2021

Create an Environment that is Suitable for Citizen Data Scientists!

When a business user takes on the new role of Citizen Data Scientist, it is often with misgivings and concerns. If their business and management team have not adequately explained the expectations of this new role, or made the workflow and cultural changes required to ensure that this new role is successful, the business user and team member is likely to fail, and the Citizen Data Scientist initiative is likely to fail.

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