What Do I Need to Know Before I Choose a Mobile Business Intelligence (BI) Solution for My Business?
What makes a great Mobile Business Intelligence (BI) solution? There are many factors to consider and, if you do not choose wisely, you risk a) spending a lot of money and getting very little in return, b) working with incorrect, old or incomplete data, c) having to upgrade and spend even more money, d) disappointing your team and falling short of objectives, e) missing your Citizen Data Scientist initiative goals.
If You Want Your Users to Adopt BI Tools, Embedded BI is the Way to Go!
If you are considering a business intelligence or augmented analytics solution for your business users, or if you have already invested in these tools, you will want to focus on user adoption and, to meet the expectations of your executive team and IT staff, you must ensure return on investment (ROI) and a low total cost of ownership (TCO). But user adoption is often difficult to achieve. Users are familiar with their existing tools and solutions and workflow, and humans are notoriously resistant to change!
The key to achieving your goals for user adoption, ROI and TCO is to pursue an embedded business intelligence (BI) strategy. If your team needs convincing, here are just a few statistics and results reported by organizations currently using the Embedded BI approach to analytics.
67% of companies say that time spent in their applications increased after they embedded analytics
85% of commercial applications are currently embedding analytics capabilities
93% of application teams say that embedded analytics improves the user experience
96% of application teams say embedded analytics contributes to overall revenue growth
…and if you are a technology company, currently selling an app, you might wish to consider the fact that 68% of commercial application teams charge more for analytics in their apps!
‘Integrating embedded analytics and BI tools within a familiar enterprise application allows users a single sign-on (SSO) experience, and puts analytical tools right at their fingertips, within their familiar applications.’
The undeniable fact is that your business users know their enterprise apps. They are familiar with the workflow and the features and the processes, and they know where to find information and how to use it within these familiar applications. They DO NOT want to use a silo application that requires them to move data around to get it into an analytical solution and then use that solution to analyze data and results, and they DEFNITELY DO NOT want to learn a complex new analytical system. So, user adoption will suffer, if you take that approach!
Integrating embedded analytics and BI tools within a familiar enterprise application allows users a single sign-on (SSO) experience, and puts analytical tools right at their fingertips, within their familiar applications. If the tools are easy-to-use, your business users do not need specialized skills to successfully analyze and use data, so they can quickly and easily make fact-based decisions, and support your enterprise goals and objectives.
Here are some real benefits you can reap from using embedded BI tools:
End User Organizations – Internal IT teams can easily integrate and embed BI objects within their ERP, CRM, Intranet portal or other applications, to improve user adoption and maximize Business Intelligence ROI.
ISV and OEM Partners – Leverage Embedded BI and Integration APIs to add powerful functionality and provide access to existing ERP, SCM, HRMS, CRM or any other products and to provide analytics capabilities within existing products without major Investment. Reduce time to market and stay ahead in the competition!
‘The key to achieving your goals for user adoption, ROI and TCO is to pursue an embedded business intelligence (BI) strategy.’
You can find out more about the Smarten Embedded BI And Integration APIs solution and add powerful functionality and access to existing ERP, SCM, HRMS, CRM or any other products. Provide analytics capabilities within existing products without major Investment. Your business users and your customers will appreciate the ease-of-use and access and you will gain a competitive advantage. Read our White Paper: ‘Making The Case For Embedded BI And Analytics.’
Using Embedded BI to Improve Customer Service and Satisfaction!
As a software solution product and service provider, you are focused on the common issues your customers face, providing features and functionality that will satisfy the most customers and give you an edge in the market.
Add Mobile BI for Your Team and Improve Access, Analytics and Business Decisions!
Recent surveys reveal that the mobile BI market is growing by leaps and bounds. Of those surveyed, over 35% of companies said that mobile BI is in use among their business users. While some businesses have yet to adopt BI tools or augmented analytics for their business users, many have done so, and are now in the process of adding mobile BI to the set of tools available to users. There is no doubt that the COVID pandemic affected this strategy, since many businesses are now embracing a full-time or a hybrid remote work environment that requires team members to have access to tools from wherever they are working.
Embedded BI Can Provide Numerous Benefits to the Team and the Enterprise!
When a business invests in technology, either to buy a best-of-breed solution or to develop their own enterprise apps, there is significant expense. If you are developing your own solution, you are using in-house resources or engaging IT consultants. If you are purchasing solutions off the shelf, you may or may not need customization but, in any case, the solution will cost you quite a bit of money and it will take more funding to support and maintain and integrate that solution.
Support Your Team and Achieve Business Results with a Mobile BI Solution!
Gone are the days when every employee in your enterprise was tied to a desk inside the walls of your office building. Today’s team members are working remote, or visiting clients, or on the road, or perhaps they are in the office in a staff meeting and in need of crucial information to make a decision. Whatever the case, your team needs flexible, mobile solutions to do their jobs in today’s high-stakes, competitive environment, and mobile BI is definitely among the solutions they need.
‘If you want to support your business user team, explore mobile augmented analytics and mobile BI, you can add powerful functionality and access for your business users with out-of-the-box Mobile BI.’
Mobile BI solutions provide data for analysis on mobile devices to support objective, fact-based decision-making improve overall business performance.
According to Mordor Intelligence, ‘The growth in the adoption of mobile BI can be attributed to numerous factors, such as the growing adoption of data analytics, an increase in mobile data generation, proliferation of mobile devices and apps, and the improved efficiency of BI tools.’
There are many benefits to creating a Mobile BI environment:
Your users can leverage a native app, with a seamless user interface for a great user experience (Ux)
The enterprise can extend the office environment, allowing for swift analysis and decisions from anywhere and improving productivity
Mobile BI will encourage user adoption and provide support for BI investments and data democratization and improved data literacy
The organization can ensure data security with access rights defined on the server, so security and privacy is ensured at all levels
The mobile BI app is supported from anywhere within IT infrastructure –on premises, public or private cloud
Business Users have access to dashboards, reports, Clickless Analytics – Google-type Natural Language Processing (NLP) Search functionality
Whether you have an existing business intelligence or augmented analytics platform that you wish to upgrade or change, or you are exploring the potential of augmented analytics for your business user team and want to implement a Mobile BI environment to support your team within and outside the office, you can enjoy the benefits of this approach, with a cost-effective solution that is easy to implement and requires minimum training and roll-out time.
‘Your team needs flexible, mobile solutions to do their jobs in today’s high-stakes, competitive environment, and mobile BI is definitely among the solutions they need.’
If you want to support your business user team, explore Smarten Mobile Augmented Analytics And Mobile BI, you can add powerful functionality and access for your business users with out-of-the-box Mobile BI and advanced analytics for every team member. For more information on Mobile BI and Augmented Analytics, read our article, ‘Understanding The Truth About Mobile BI.’
Can Embedded BI Make My Software Business More Competitive?
If your business creates software products and applications, you know how competitive the market can be, and you are always looking for ways to gain a competitive advantage. In this article, we discuss the competitive advantages of adding analytics to your product offerings.
‘If you embed analytics within your product or application, you can provide partners, suppliers, vendors and customers with a tool that supports fact-based decisions and metrics within a familiar application.’
Gartner states that embedded BI provides benefits to users when, ‘data analysis occurs within a user’s natural workflow, without the need to toggle to another application.’ When your users enjoy this benefit, your application or product is likely to attract more clients and retain those clients by providing productivity and avoiding user frustration.
For example, if you have created a financial application that provides information on investments and services, you can add augmented analytics and embedded BI to your application to allow your users to perform analytics to determine how successful their investment strategy is and where their money is being leveraged. A health or fitness application can also provide analytics to analyze fitness regimens and results, medical results for medications, i.e., blood pressure reduction following a new medication protocol, etc.
Harvard Business Review states that employees spend up to five weeks a year toggling between applications. That’s a lot of wasted time! If you can promote your own application and product with embedded BI, you can offer your end users a seamless experience and allow them to gain insight into data, which gives you a competitive edge and sets you apart from other service providers in the market.
If you embed analytics within your product or application, you can provide partners, suppliers, vendors and customers with a tool that supports fact-based decisions and metrics within a familiar application. These self-serve embedded BI options are suitable for all types of software products and applications, and allow you to integrate dashboards, to monetize data within products and to create a value-added experience for customers. You can drive user adoption and build loyalty using analytical workflow.
Remember that your competitors are always looking for ways to gain an advantage and, when it comes to competitive advantage, nothing is better than customer loyalty. To gain that advantage, you will want to make your end user’s life easier with embedded BI that helps them see and analyze data, optimize time and enable valuable insight so that they can make the right decision, make recommendations and suggestions to solve problems and to capitalize on opportunities.
Providing this information within your popular application helps the user to adapt to their own business needs and will ensure software product adoption with positive enterprise outcomes. These tools are easy-to-use and do not require a data scientist or IT professional. They make analytics easy to use and to understand which your customers will appreciate.
‘Gartner states that embedded BI provides benefits to users when, ‘data analysis occurs within a user’s natural workflow, without the need to toggle to another application.’
You can find out more about the Smarten Embedded BI And Integration APIs solution and add powerful functionality and access to existing ERP, SCM, HRMS, CRM or any other products. Provide analytics capabilities within existing products without major Investment. Your business users and your customers will appreciate the ease-of-use and access and you will gain a competitive advantage. Read our White Paper: ‘Making The Case For Embedded BI And Analytics.’
The Client is a global business governed by a foundation whose mission is to have a meaningful social impact, both for patients and for a sustainable world. With its unique governance model, the Client business can fully serve its vocation with a long-term vision and fulfil its commitment to therapeutic progress and to serving patient needs. The company has grown exponentially, first across France and then throughout the world, driven by the transformation of the business.
Mobile BI Tools Support Citizen Data Scientists and All Team Members With Access to Critical Data!
When a business takes on a Citizen Data Scientist initiative, it must provide the tools and techniques the business user will need to support the new role. Augmented Analytics is key – with features and tools that make it easy to integrate, find, analyze and share data across the enterprise.
Gartner has predicted that, ‘90% of corporate strategies will explicitly mention information as a critical enterprise asset and analytics as an essential competency.’
If your organization is doing it right, the Citizen Data Scientist initiative will incorporate support to change the culture, to update the employee evaluation process to encourage the use of analytics and fact-based decision-making, and other factors that influence user adoption and enable the business to move forward with a team alignment.
But one thing many businesses fail to consider is the need for these tools outside the walls of the office environment. If the global pandemic taught us anything is that many employees were forced to work at home or in settings outside the typical office facility. Today, many companies have embraced this concept on a long-term basis, allowing their employees to work from home, or in remote group locations. But even if your business is situated in one more office buildings or store fronts, the chances are good that your team members spend a certain amount of time working outside the office, after hours, on weekends, etc.
‘Mobile BI tools provide the support for your Citizen Data Scientists, data scientists, business analysts, team members, executives, and managers so that every business user can access and analyze data, share, and collaborate.’
Teams today are asked to do more with less and, as work hours expand, and the expectations of businesses change, the team must adapt. Managers, executives, IT teams and others find themselves in situations where they must check the status of a project, approve a purchase or resource acquisition, communicate with a team and assess the need to make changes – the list goes on and on!
Mobile BI tools provide the support for your Citizen Data Scientists, data scientists, business analysts, team members, executives, and managers so that every business user can access and analyze data, share, and collaborate and make decisions on the fly, in a staff meeting, in an airport or hotel, or at home.
To ensure that you choose the right tools for your Citizen Data Scientists, look for a Mobile Business Intelligence solution that offers the following features and functionality:
Native app, with seamless user interface for a great user experience (Ux). Available for iOS and Android
Extends the office environment. Allows swift analysis and decisions from anywhere
Encourages user adoption and provides support for BI investments and data democratization
Access rights are defined on the server so security and privacy is ensured at all levels
Hosted anywhere within IT infrastructure – on premises, public or private cloud
Business Users have access to dashboards, reports, Clickless Analytics – Google-type Natural Language Processing (NLP) Search functionality
Start-up is easy, within a few minutes and support is readily available
‘One thing many businesses fail to consider is the need for BI tools outside the walls of the office environment.’
If you want to support your Citizen Data Scientists and every member of your business user team, explore Smarten Mobile Augmented Analytics And Mobile BI. Add powerful functionality and access for your business users with out-of-the-box Mobile BI and advanced analytics for every team member. For more information on Mobile BI and Augmented Analytics, read our article, ‘Understanding The Truth About Mobile BI.’
We use cookies to personalise content and ads, to provide social media features and to analyse our traffic. We also disclose information about your use of our site with our social media, advertising and analytics partners.Accept Cookies
