You have probably heard a lot about the benefits of transforming business users into Citizen Data Scientists by deploying an advanced analytics platform. Let’s say you did your homework and found just the right solution so that all your needs are met and your business users can happily embrace the solution and become empowered – and in so doing, add value and accountability to your organization.
The benefits of advanced analytics are many and the current support in the market for business user access and data insight provides expanded advantages of advanced analytics.
How does one measure the effectiveness of a new Augmented Data Discovery solution? Once the business has chosen data democratization and implemented a self-serve analytics solution, it must measure ROI & TCO and establish metrics that will compare business results achieved before and after the implementation.
Why is smart data visualization important? Consider how difficult it would be to put together a jigsaw puzzle if you were blindfolded. You might have access to all the pieces, but you could not truly see the picture unless you were able to visualize the outcome.
Are your business users trying their best to leverage advanced analytics tools, only to find that the software solution requires them to be an expert in data science? Do your users have to ask IT to professional analysts for data preparation assistance in order to ensure that they can access, prepare and use the data they need to analyze.
Data discovery is not data management. If one is to make the right decisions in business, one must engage in data exploration and data profiling. In other words, one must gather, prepare and analyze data to truly understand how the business is working, what must change, what activities and tasks support the goals of the business, and what the business should anticipate in the future in terms of revenue, risk, resources, financial investment, growth, products, location and all other aspects of business.
If you want to include predictive analytics and forecasting in your planning process, there are numerous analytical techniques and algorithms at your disposal.
Whether we know it or not, we use Natural Language Processing every day. It makes it easier for us to interact with computers and software and allows us to perform complex searches and tasks without the help of a programmer, developer or analyst.
I won’t lie to you! The benefits of augmented analytics that includes self-serve data preparation for business users…well, those benefits are truly impressive! So, let’s cut to the chase. With self-serve data preparation tools, you can:
It is hard to overstate the benefits and advantages of advanced analytics. If an enterprise takes the time to review and document requirements for an advanced analytics solution and chooses wisely, it can improve its bottom line, optimize competitive strategies, plan for new products and pricing initiatives, establish marketing channels and messaging for target markets and customers and plan for resources, training, financial investment, supplier and partnership opportunities and more.
