Understanding How Businesses Use Mobile BI to Achieve Results!

Mobile BI Business Use Illustrates Real Advantages!

Mobile Business Intelligence (or Mobile BI) is defined as ‘a system comprising both technical and organizational elements that present historical and/or real-time information to its users for analysis on mobile devices such as smartphones and tablets (not laptops), to enable effective decision-making and management support, for the overall purpose of increasing firm performance.’

Aberdeen Group reports that businesses adopt Mobile BI to:

  • Improve business process efficiency
  • Improve employee productivity
  • Make better decisions, more quickly
  • Provide better customer service
  • Deliver real-time bi-directional data access to make decisions anytime and anywhere.

‘Mobile BI benefits go well beyond simple reporting and the sharing of data across user groups, to address real business issues and to keep users up to date and allow them to respond to real world, real-time issues.’

As local and global competition increases, most businesses are looking for ways to improve their competitive advantage, and to quickly adapt to the changing market, to employee needs and to customer buying behavior.

It can be helpful to consider some real-world business use cases, in order to understand the value and benefit of incorporating a Mobile BI solution within your technology landscape and your analytics approach.

The advantages of Mobile BI go beyond team collaboration and individual reporting needs, to provide the background and foundational information needed to make decisions on business strategy and to understand customer preferences.

Real World Business Use of Mobile BI Reveals Benefits and Advantages

The following list of companies represents a small sampling of businesses currently using Mobile BI to improve business results and efficiency:

Amazon – Amazon analyzes purchasing behavior and browsing history to predict what products a customer might want to see, and what they are likely to buy, personalizing the customer experience and making it easier for customers to complete a transaction. BI tools help the business to forecast demand and ensure that stock is available.

Starbucks – The business has implemented a loyalty program to help with customer engagement and sales, personalizing marketing strategies and allowing customers to order, pay and receive rewards. It gathers data using its digital channels and uses that data to create targeted offers and to improve customer retention, as well as increasing the amount customers spend during a visit.

Netflix – The company uses BI tools to personalize the viewing experience and to analyze customer viewing preferences and push specific options to the customer based on viewing history. Mobile BI tools allow teams to analyze and share information regarding regional viewing and to make decisions on the fly.

Uber – The company business model is dependent on the rapid changes and shifting behavior of customers from one local and regional area to the next. Real-time pricing and operational decisions are made to support surge pricing and driver deployment for high demand areas. The back-end systems and BI tools allow drivers to access information using the Uber app so that they can quickly respond to the changing environment.

Tesla – Mobile BI and wireless car data analytics allow Tesla to connect remotely to corporate offices and collect and analyze vehicle data to address issues and update customers on maintenance etc.

X/Twitter – Mobile BI provides support or moderators to identify and quickly address platform safety issues, violations, etc. The integration of artificial intelligence (AI) with BI tools allows the business to quickly respond and ensure a safe user experience.

Mobile BI provides the background and foundational information needed to make decisions on business strategy and to understand customer preferences.

These examples illustrate the many ways in which Mobile BI can be used to address business issues, providing user access and analytics for team members no matter where they are and how they need to use the data. Mobile BI benefits go well beyond simple reporting and the sharing of data across user groups, to address real business issues and to keep users up to date and allow them to respond to real world, real-time issues.

If you want to support your business user team and provide a foundation for BI tools that will better serve your team and your customers, explore Smarten Mobile BI benefits and features,  with powerful functionality and access for your business users including out-of-the-box Mobile BI and advanced analytics for every team member. For more information on Mobile BI and Augmented Analytics, read our article, ‘Understanding The Truth About Mobile BI.’

Original Post : Understanding How Businesses Use Mobile BI to Achieve Results!

Choose the Right Mobile BI Solution for Your Business!

What Do I Need to Know Before I Choose a Mobile Business Intelligence (BI) Solution for My Business?

What makes a great Mobile Business Intelligence (BI) solution? There are many factors to consider and, if you do not choose wisely, you risk a) spending a lot of money and getting very little in return, b) working with incorrect, old or incomplete data, c) having to upgrade and spend even more money, d) disappointing your team and falling short of objectives, e) missing your Citizen Data Scientist initiative goals.

Understanding and Addressing Data Anomalies in Business!

How Can My Business Understand and Handle Those Pesky Data Anomalies?

Why guess at the cause of your business results? Whether you are seeing positive or negative results, it is still important to understand the ‘why.’ Without this information, you cannot adapt and adjust to improve declining results, OR repeat and improve those great results you are experiencing.

Augmented Analytics Provides Benefits to Data Scientists!

When an enterprise undertakes an Augmented Analytics project, it is typically doing so because it wishes to initiate data democratization, improve data literacy among its team members and create Citizen Data Scientists. The organization looks for a solution that is easy enough for its business users and intuitive enough to produce clear results; one that also provides sophisticated functionality and features and will produce a suitable Return on Investment (ROI) and Total Cost of Ownership (TCO).

Mobile BI Improves Productivity and Results!

Add Mobile BI for Your Team and Improve Access, Analytics and Business Decisions!

Recent surveys reveal that the mobile BI market is growing by leaps and bounds. Of those surveyed, over 35% of companies said that mobile BI is in use among their business users. While some businesses have yet to adopt BI tools or augmented analytics for their business users, many have done so, and are now in the process of adding mobile BI to the set of tools available to users. There is no doubt that the COVID pandemic affected this strategy, since many businesses are now embracing a full-time or a hybrid remote work environment that requires team members to have access to tools from wherever they are working.

Extend Your Business Reach with Mobile BI!

Support Your Team and Achieve Business Results with a Mobile BI Solution!

Gone are the days when every employee in your enterprise was tied to a desk inside the walls of your office building. Today’s team members are working remote, or visiting clients, or on the road, or perhaps they are in the office in a staff meeting and in need of crucial information to make a decision. Whatever the case, your team needs flexible, mobile solutions to do their jobs in today’s high-stakes, competitive environment, and mobile BI is definitely among the solutions they need.

‘If you want to support your business user team, explore mobile augmented analytics and mobile BI, you can add powerful functionality and access for your business users with out-of-the-box Mobile BI.’

Mobile BI solutions provide data for analysis on mobile devices to support objective, fact-based decision-making improve overall business performance.

Mobile BI Offers Numerous Benefits to Users and the Enterprise

According to Mordor Intelligence, ‘The growth in the adoption of mobile BI can be attributed to numerous factors, such as the growing adoption of data analytics, an increase in mobile data generation, proliferation of mobile devices and apps, and the improved efficiency of BI tools.’

There are many benefits to creating a Mobile BI environment:

  • Your users can leverage a native app, with a seamless user interface for a great user experience (Ux)
  • The enterprise can extend the office environment, allowing for swift analysis and decisions from anywhere and improving productivity
  • Mobile BI will encourage user adoption and provide support for BI investments and data democratization and improved data literacy
  • The organization can ensure data security with access rights defined on the server, so security and privacy is ensured at all levels
  • The mobile BI app is supported from anywhere within IT infrastructure –on premises, public or private cloud
  • Business Users have access to dashboards, reports, Clickless Analytics – Google-type Natural Language Processing (NLP) Search functionality

Whether you have an existing business intelligence or augmented analytics platform that you wish to upgrade or change, or you are exploring the potential of augmented analytics for your business user team and want to implement a Mobile BI environment to support your team within and outside the office, you can enjoy the benefits of this approach, with a cost-effective solution that is easy to implement and requires minimum training and roll-out time.

‘Your team needs flexible, mobile solutions to do their jobs in today’s high-stakes, competitive environment, and mobile BI is definitely among the solutions they need.’

If you want to support your  business user team, explore Smarten Mobile Augmented Analytics And Mobile BI, you can add powerful functionality and access for your business users with out-of-the-box Mobile BI and advanced analytics for every team member. For more information on Mobile BI and Augmented Analytics, read our article, ‘Understanding The Truth About Mobile BI.’

Give Your Business Users Mobile BI to Ensure Success!

Why Should My Enterprise Provide Mobile Business Intelligence (BI) Tools to Business Users?

Many businesses are beginning to see and leverage the value of business intelligence and augmented analytics within the organization to engender data democratization, improve data literacy and collaboration and improve results. In a competitive global and local business environment, this move toward analytics for all is a positive thing.

If your business is considering BI tools or augmented analytics, or if you have already implemented these tools within the enterprise, there is one more question to answer.

Does your organization provide Mobile BI to its business users? If it does not, you are missing out on a crucial opportunity and a critical business advantage.

‘Mobile augmented analytics can benefit your business users and help to transform them into Citizen Data Scientists.’

When considering a Mobile BI app, it is important to verify ease of access and availability of data on the road and anywhere your team may be working, and to ensure that your team has tools that are easy-to-use and will enable user adoption.

Can My Business Users Benefit from Mobile BI?

If you select the right mobile business intelligence (BI) app, you can enjoy the following benefits:

  • A native app, with seamless user interface for a great user experience (Ux). Available for iOS and Android
  • Extends the office environment. Allows swift analysis and decisions from anywhere
  • Encourages user adoption and provides support for BI investments and data democratization
  • Access rights are defined on the server so security and privacy is ensured at all levels
  • Supported by a server that is hosted anywhere within IT infrastructure –on premises, public or private cloud
  • Business Users will have access to dashboards, reports, Clickless Analytics – Google-type Natural Language Processing (NLP) Search functionality
  • Start-up is easy, within a few minutes and support is readily available

The right Mobile BI App should include the following components and features:

  • Provide access to Dashboards, Graphs, KPIs, PDF reports, and Clickless Analytics – NLP Search – all from within the mobile app.
  • Users login with an enterprise login, browse and search objects, and access objects for interactive analysis with access to ‘my favorites’ for quick navigation, i.e., objects marked as favorites, and recently used objects.
  • Download Smarten objects via PDF, XLS, and other file formats and share via WhatsApp, email or other sharing app loaded on their device.
  • Natural Language Processing (NLP) search, where users can query a dataset with a Google-type interface where a user can compose a question using natural English language and receive answers using visualization that provides the best-fit for the user inquiry. With natural language-processing-based search capability, users do not need to scroll through menus and navigation. Enter a search query in natural language and the system will translate the query, and return the results in natural language in an appropriate form, such as visualization, tables, numbers or descriptions.
  • No requirement to redesign or customize dashboards and reports to accommodate a mobile device. Dashboards and Reports are displayed and optimized for the best user experience on the mobile device.
  • Licensing fees are affordable and implementation is easy and fast.

‘When considering a Mobile BI app, it is important to verify ease of access and availability of data on the road and anywhere your team may be working, and to ensure that your team has tools that are easy-to-use and will enable user adoption.’

Find out how Mobile BI and mobile augmented analytics can benefit your business users and help to transform them into Citizen Data Scientists, and how it can provide an advantage to your data scientists, business analysts and IT team members.

How Do I Succeed with Digital Transformation?

How Can I Jump Start My Digital Transformation (Dx) Project?

Digital Transformation (Dx) may seem daunting, but with the right planning and execution, a Dx project will reap many benefits for your business.

Mobile BI Tools for Citizen Data Scientists!

Mobile BI Tools Support Citizen Data Scientists and All Team Members With Access to Critical Data!

When a business takes on a Citizen Data Scientist initiative, it must provide the tools and techniques the business user will need to support the new role. Augmented Analytics is key – with features and tools that make it easy to integrate, find, analyze and share data across the enterprise.

Gartner has predicted that, ‘90% of corporate strategies will explicitly mention information as a critical enterprise asset and analytics as an essential competency.’

If your organization is doing it right, the Citizen Data Scientist initiative will incorporate support to change the culture, to update the employee evaluation process to encourage the use of analytics and fact-based decision-making, and other factors that influence user adoption and enable the business to move forward with a team alignment.

But one thing many businesses fail to consider is the need for these tools outside the walls of the office environment. If the global pandemic taught us anything is that many employees were forced to work at home or in settings outside the typical office facility. Today, many companies have embraced this concept on a long-term basis, allowing their employees to work from home, or in remote group locations. But even if your business is situated in one more office buildings or store fronts, the chances are good that your team members spend a certain amount of time working outside the office, after hours, on weekends, etc.

‘Mobile BI tools provide the support for your Citizen Data Scientists, data scientists, business analysts, team members, executives, and managers so that every business user can access and analyze data, share, and collaborate.’

Teams today are asked to do more with less and, as work hours expand, and the expectations of businesses change, the team must adapt. Managers, executives, IT teams and others find themselves in situations where they must check the status of a project, approve a purchase or resource acquisition, communicate with a team and assess the need to make changes – the list goes on and on!

Mobile BI Supports Citizen Data Scientists and Data Literacy

Mobile BI tools provide the support for your Citizen Data Scientists, data scientists, business analysts, team members, executives, and managers so that every business user can access and analyze data, share, and collaborate and make decisions on the fly, in a staff meeting, in an airport or hotel, or at home.

To ensure that you choose the right tools for your Citizen Data Scientists, look for a Mobile Business Intelligence solution that offers the following features and functionality:

  • Native app, with seamless user interface for a great user experience (Ux). Available for iOS and Android
  • Extends the office environment. Allows swift analysis and decisions from anywhere
  • Encourages user adoption and provides support for BI investments and data democratization
  • Access rights are defined on the server so security and privacy is ensured at all levels
  • Hosted anywhere within IT infrastructure – on premises, public or private cloud
  • Business Users have access to dashboards, reports, Clickless Analytics – Google-type Natural Language Processing (NLP) Search functionality
  • Start-up is easy, within a few minutes and support is readily available

‘One thing many businesses fail to consider is the need for BI tools outside the walls of the office environment.’

If you want to support your Citizen Data Scientists and every member of your business user team, explore Smarten Mobile Augmented Analytics And Mobile BI. Add powerful functionality and access for your business users with out-of-the-box Mobile BI and advanced analytics for every team member. For more information on Mobile BI and Augmented Analytics, read our article, ‘Understanding The Truth About Mobile BI.’

Original Post : Mobile BI Supports Citizen Data Scientists and Data Literacy!

What to Know to Choose the Right Mobile BI Solution!

What Should My Business Consider When Selecting a Mobile BI Solution?

As a business considers the implementation of a BI Tool and access to augmented analytics for its business users, it must define its requirements carefully in order to satisfy its corporate goals and its user needs. In today’s on-the-go work environment, mobile BI and the concept of an augmented analytics app are necessary components of the analytics strategy.

‘Ensure that the Mobile BI solution does not require expensive, extensive customization of dashboards or of the app in order to satisfy your business and user requirements.’

Gartner predicts that, ‘data literacy will become an explicit and necessary driver of business value, demonstrated by its formal inclusion in over 80% of data and analytics strategies and change management programs.’

If the business wishes to encourage data literacy and increase business value, it must carefully select its analytical tools and solutions. In this article, we provide a short list of factors your business should consider when selecting a business intelligence and augmented analytics tool with mobile capabilities.

What You Need to Know Before You Select a Mobile BI Solution

Support for Devices

Be sure your solution provides mobile support for iOS and Android, with a seamless user experience that accommodates all screen sizes and resolutions.

Out-of-the Box Functionality

Ensure that the Mobile BI solution does not require expensive, extensive customization of dashboards or of the app in order to satisfy your business and user requirements. Features and functionality should be out-of-the-box so you can get started right away.

Access to Crucial Features

Some mobile analytics solutions provide restrictive access and provide read-only limitations, or only display pieces of the information from the data sources. Be sure your Mobile BI App provides intuitive dashboards, graphs, key performance indicators (KPIs), PDF reports and natural language processing (NLP) searching all within the mobile app. Users should be able to login, browse and search objects and perform interactive analytics, with access to ‘favorites’ and recently used objects.

Integration with File Formats

Your Augmented Analytics App should allow users to access objects via PDF and XLS and share data via WhatsApp, email or other sharing apps on their device.

Appropriate Security and Access

The Mobile BI solution should provide access rights and security, defined on a server to ensure security and privacy and access at the correct level, given the user credentials.

Mobile Hosting

Your Augmented Analytics App should be flexible and agile enough to host from anywhere within the IT infrastructure – on premises, or via public or private cloud.

Licensing

Be sure the augmented analytics provider is not charging expensive add-ons for the mobile app. If you currently have a license for augmented analytics, the mobile BI app should be an easy add-on, without expensive fees, and should be easy to download and implement and easy for users to adopt and use right away.

‘In today’s on-the-go work environment, mobile BI and the concept of an augmented analytics app are necessary components of the analytics strategy.’

Explore Smarten Mobile Augmented Analytics And Mobile BI and add powerful functionality and access for your business users with out-of-the-box Mobile BI and advanced analytics for every team member in your enterprise. For more information on Mobile BI and Augmented Analytics, read our articles, ‘Considering A Mobile BI App? Understand The WHAT Of Mobile Augmented Analytics Before You Choose’, and ‘The Importance Of Adding A Mobile BI App To An Augmented Analytics Strategy.’