White Paper: Self-Serve Data Preparation Provides Significant Benefit to the Enterprise

Self-Serve Data Preparation Provides Significant Benefit to the Enterprise
By providing sophisticated analytical features and algorithms in an easy-to-use self-serve environment, the enterprise enables business users to perform data preparation and test theories and hypotheses and prototype on their own. Rather than preparing data at the central meta-data layer, and restricting what business users can do and see, IT enabled (rather than IT controlled), self-serve data preparation allows users to compile and prepare data and use that data in analytics to test hypotheses, perform visualization and create and share reports, and create custom alerts and other information. Business users can control the data elements, the volume and the timing.
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Data Democracy = Business Benefit

Self-Serve Data Prep and Data Democracy: Good for All!
I vote for Data Democracy. Why? Because data belongs to everyone in your organization and if you can find a way to provide data democratization, and provide your business users with mobile BI tools, self-serve business intelligence, social BI tools and self-service data prep, your organization WILL reap the benefits.
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Predictive Analysis Software & Self Serve Data Prep

Soar with Self-Serve Data Prep & Predictive Analysis ToolsIf your organization is implementing self-serve business intelligence, it is important to balance sophisticated tools with the skills of the average business user. While algorithms and advanced data analysis are a great benefit, if business users find these tools daunting, they won't adopt them, and you won't improve productivity, or timeliness or accuracy of decision-making. ###Details >